Parfums Christian Dior Digital Marketing Intern
Parfums Christian Dior, a distinguished entity within the LVMH conglomerate, epitomizes the quintessence of luxury and innovation in the realm of perfumes and cosmetics. Since its inception in 1947, the brand has been a beacon of excellence, creativity, and expertise, continually redefining the codes of French style and luxury. With a global presence, Dior offers its employees the opportunity to be part of a dynamic and forward-thinking collective, fostering an environment where creativity and passion drive success.
- Collaborate with the Travel Retail APAC Regional Marketing team to enhance growth in e-Travel Retail, including e-retail, e-trade, and social media.
- Facilitate the scaling of Travel Retail digital campaigns across APAC by providing regions with necessary guidance, tools, and content.
- Adapt digital assets such as banners, visuals, and social media content to meet regional retailer requirements.
- Assist in translating content from English to Chinese, ensuring adherence to the brand's tone of voice.
- Support the preparation of online product assortments.
- Ensure the proper execution of content and assets by retailers.
- Monitor and measure the success of Dior's and competitors' digital campaigns to optimize strategies.
- Report on best practices, trends, and activities in digital travel retail, including digital marketing, SEM, paid media, social media, and omnichannel strategies.
- Utilize data, business intelligence reporting, and consumer profiling to understand the connected travel retail client.
- Update and compile product information and pack shots.
- Support in-house adaptation of banners.
- Ability to commit to a 6-month internship (January 26 to June 26).
- University student or recent graduate seeking in-depth knowledge in digital marketing within a leading luxury beauty brand.
- Competency in Adobe Photoshop, Microsoft PowerPoint, and Excel.
- Fluency in English is required; proficiency in Chinese is preferred.
- Previous experience in e-commerce is advantageous.
- Understanding of best practices across social platforms such as WeChat, Instagram, and Facebook.
- Creative mindset with strong luxury/business acumen.
- Highly motivated, fast learner with strong attention to detail.
- Enjoys teamwork and possesses a positive attitude with good project management skills.
- Digitally savvy, organized, open-minded, agile, and energetic.
- Desire to work in a multicultural environment.
- Digital marketing expertise
- Proficiency in Adobe Photoshop
- Strong command of Microsoft PowerPoint and Excel
- Bilingual communication skills (English and Chinese)
- E-commerce experience
- Social media platform proficiency
- Creative and analytical thinking
- Project management
- Team collaboration
- Attention to detail
Beginner level experience in digital marketing or e-commerce is preferred.
University student or recent graduate.
The role offers a challenging environment with daily learning opportunities and passionate team members. Parfums Christian Dior, as part of LVMH, provides a career perspective with a global presence and continuous growth within 75 distinguished Houses.
Parfums Christian Dior fosters a culture of innovation and creativity, encouraging employees to develop new skills and overcome challenges. The company values authenticity and dreams, driving forward with a collective passion that is both inclusive and forward-thinking.
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