Moët Hennessy Senior Digital & Media Manager

Munich • Germany

Wednesday, February 4, 2026

Moët Hennessy, a distinguished member of the LVMH Group, stands as a beacon of luxury in the Wines & Spirits sector. As part of LVMH, the world's leading luxury goods conglomerate, Moët Hennessy offers unparalleled opportunities for career growth and development within a global network of prestigious brands. The company is renowned for its commitment to excellence, innovation, and the cultivation of a dynamic and inclusive work environment.

1. Lead the media and digital strategy for the German market, serving as the primary advisor and contact for local Brand Teams, Maisons, global media stakeholders, and agency partners.
2. Conceptualize, plan, execute, and optimize omni-channel media and influencer campaigns across paid, earned, and owned channels.
3. Define and drive portfolio-level media and digital planning, including consumer targeting and integrated multi-touchpoint strategies.
4. Co-define and steer digital communication strategies at brand and portfolio levels, guiding media and digital budget allocation.
5. Champion a strong performance culture through KPI setting, analytics, reporting, and performance storytelling.
6. Lead digital strategy, e-reputation management, and digital crisis processes, overseeing paid influencer initiatives.
7. Act as the local expert for GDPR, data privacy, responsible consumption regulations, and media compliance.
8. Drive capability building, innovation, and media & digital mindset transformation across the organization.
9. Represent Germany in international digital and media forums and liaise with Maisons’ Digital & Media Teams and global counterparts.

1. Bachelor’s degree in Marketing, Digital Media, Communications, Business Administration, or a related field; Master’s degree preferred.
2. Fluency in German and English; French is a plus.
3. Strong understanding of online consumer behavior and media landscape.
4. 6–8 years of experience in digital and media roles within a media/digital agency or B2C brand organization.
5. Proven experience in communication planning and integrated media strategy development.

1. Strong business acumen with strategic and commercial focus.
2. Excellent analytical and problem-solving skills.
3. Structured, organized, and results-oriented work approach.
4. Effective project and time management skills.
5. Basic knowledge in GDPR & Data Privacy.
6. Excellent relationship-building, communication, and influencing skills.
7. Creative thinker with openness to innovative ideas.
8. Strong negotiation skills and ability to manage multiple stakeholders.
9. Detail-oriented with high standards of quality and execution.
10. Collaborative team player with leadership capabilities.

6–8 years of professional experience in digital and media roles, preferably within a media/digital agency or B2C brand organization.

Bachelor’s degree in Marketing, Digital Media, Communications, Business Administration, or a related field is required. Master’s degree is preferred.

The position offers over 30 days of vacation, employee discounts on products, E-Bike leasing, fitness coverage, a monthly meal allowance, comprehensive training, and opportunities for international development within LVMH.

Moët Hennessy fosters a culture of excellence, innovation, and inclusivity, encouraging employees to thrive in a dynamic and supportive environment. The company values creativity, collaboration, and a commitment to quality, providing a platform for personal and professional growth.