Moët Hennessy Senior Customer Marketing Manager

Singapore • Singapore

Thursday, August 28, 2025

Moët Hennessy, a distinguished entity within the esteemed LVMH Group, epitomizes luxury in the realm of wines, champagnes, and spirits. As a leader in the industry, the company offers unparalleled career development opportunities across its global footprint. Moët Hennessy is renowned for its commitment to sustainability, diversity, and the rich heritage of its Maisons, making it an ideal destination for those passionate about luxury and excellence.

1. Ensure alignment of brand, trade, and commercial objectives to enhance market impact.
2. Utilize customer and channel insights to formulate effective trade marketing strategies.
3. Translate brand goals into actionable plans across various channels and customer segments.
4. Lead the planning and execution of trade programs, adapting to market dynamics in real-time.
5. Coordinate with external agencies to optimize the impact of activations, focusing on ROI and execution quality.
6. Oversee trade A&P investment by brand and activity, ensuring robust ROI.
7. Track performance through KPIs and present key findings in internal forums.
8. Develop standardized POSM, playbooks, and visibility tools to support execution excellence.
9. Provide sales teams with relevant tools, including pricing guidance and trade presenters.
10. Conduct competitor reviews to support commercial strategy and market positioning.
11. Build and align trade promotion calendars with key commercial periods.
12. Analyze channel performance to identify growth levers and support forecasting.
13. Evaluate key activations and campaigns for continuous improvement.
14. Coach and develop team members within a luxury execution framework.

1. 8 years of experience in Trade Marketing or Customer Marketing with a strong understanding of On- and Off-Trade channels.
2. Expertise in Innovation Management, Category Management, Planogramming, and Channel Strategy.
3. Strong financial acumen with experience managing brand/product P&L.
4. Proven planning and organizational skills with the ability to manage multiple priorities effectively.
5. Commercially driven with a strong sales mindset and a focus on delivering both short- and long-term business value.
6. Collaborative team player with strong influencing skills and the ability to work effectively across cross-functional teams.
7. Self-motivated and proactive, with a strong sense of ownership, accountability, and stakeholder management across all levels.
8. Creative thinker with a strategic and solutions-oriented approach.
9. Genuine appreciation for luxury, quality, and lifestyle brands.
10. Ability to work outside of regular working hours.

1. Strategic alignment and planning
2. Integrated marketing execution
3. Budget management and ROI analysis
4. Toolkit and asset deployment
5. Commercial enablement
6. Channel development
7. Performance analysis and reporting
8. Team coaching and development

Minimum of 8 years in Trade Marketing or Customer Marketing, with a focus on On- and Off-Trade channels.

Moët Hennessy offers a dynamic work environment with opportunities for career advancement within the LVMH Group, a commitment to sustainability, and a focus on diversity and inclusion.

The workplace culture at Moët Hennessy is characterized by a passion for craftsmanship, elegance, and integrity. It is a diverse and inclusive environment that values collaboration and the pursuit of excellence, with a strong commitment to sustainability and community empowerment.