Moët Hennessy Activation Specialist

London UK

Thursday, January 23, 2025

Moët Hennessy, a distinguished member of the LVMH Group, epitomizes luxury and excellence in the Wines & Spirits sector. As an employer, the brand is renowned for its commitment to innovation, quality, and the cultivation of talent within a dynamic and prestigious environment. Employees are encouraged to embody the brand's values and contribute to its legacy of sophistication and refinement.

1. Support Sales in joint business planning within key National accounts.
2. Lead the creation of Nationals’ tender presentations, collaborating with Sales and Brand teams.
3. Develop innovative strategies to enhance consumer awareness and brand desirability.
4. Optimize performance of collaborations to improve brand visibility in Nationals and RTM.
5. Coordinate staff tastings and trainings with MHUK ambassadors and compliance agencies.
6. Monitor and analyze competitor programs and investments within Nationals.
7. Manage projects from inception to post-activation analysis.
8. Identify opportunities to drive brand desirability and boost sales rates.
9. Devise and execute activations within budget, timelines, and brand guidelines.
10. Collaborate with Account Managers and marketing teams to maximize commercial agreements.
11. Manage brand activations with agencies to ensure high-quality delivery.
12. Amplify activations through social media and PR efforts.
13. Set objectives and KPIs, conducting ROI analysis for future improvements.
14. Incorporate feedback and learnings from previous activations.

1. Minimum 3 years of experience in Sales, Marketing, or Trade Marketing.
2. Experience in brand activations and agency management.
3. Understanding of Moët Hennessy UK brands and the luxury market.

1. Exceptional organizational and project management skills.
2. Creativity and ability to develop innovative solutions.
3. Impeccable attention to detail.
4. Excellent communication and relationship-building skills.
5. Strong commercial and customer-oriented mindset.
6. Public speaking and facilitation skills.
7. Ability to work under pressure and manage multiple functions.

A minimum of 3 years in Sales, Marketing, or Trade Marketing, with a focus on brand activations and agency management.

The role offers a hybrid working model, allowing for a balance between remote and in-office work, fostering flexibility and work-life balance.

The workplace culture at Moët Hennessy is one of elegance, innovation, and excellence. Employees are part of a prestigious legacy, where creativity is nurtured, and collaboration is key. The environment is dynamic, with a strong emphasis on personal growth and professional development.