Global CRM Director

MAKE UP FOR EVER, a French brand founded in 1984 by Dany Sanz, is part of the LVMH group, a global leader in luxury. The brand is distributed in over 55 countries and 3300 points of sale worldwide, employing more than 1,400 people globally, including 350 in France. MAKE UP FOR EVER is committed to creating high-performance products and services that allow individuals to express their personality, while respecting people and the environment.

1. Develop and execute a comprehensive global CRM strategy to enhance customer engagement and loyalty.
2. Lead the design and implementation of personalized CRM campaigns using customer insights and data analysis.
3. Manage CRM tools and loyalty programs, including developing and deploying new features.
4. Oversee customer database management and optimization, ensuring data accuracy, confidentiality, and compliance.
5. Collaborate with cross-functional teams to align CRM initiatives with business objectives.
6. Monitor and analyze CRM performance metrics, providing actionable insights and recommendations.
7. Promote best practices in CRM to improve customer experiences.
8. Manage and mentor a team of CRM experts, fostering a culture of excellence and continuous learning.
9. Establish and maintain strong relationships with key stakeholders internally and externally.
10. Stay informed about industry trends, emerging technologies, and the competitive landscape.

1. Degree in business, marketing, digital, or equivalent.
2. 7 to 10 years of experience in CRM, customer data management, or similar roles.
3. Proven experience in developing and executing successful global CRM strategies.
4. Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
5. Excellent leadership, team management, and project management skills.
6. Proficiency in CRM software (Salesforce) and data analysis tools.
7. Positive energy and ability to unite teams.
8. Proactive and curious nature.
9. Good interpersonal skills and adaptability.
10. Organizational skills and ability to manage priorities.

1. Fluency in French and English, both spoken and written.
2. Analytical skills.
3. Leadership and team management.
4. Project management.
5. CRM software proficiency.
6. Data analysis.

7 to 10 years of experience in CRM, customer data management, or similar roles.

Degree in business, marketing, digital, or equivalent.

Membership in the LVMH group, onboarding program, participation in internal events, and access to a vibrant company culture.

Located in Neuilly-sur-Seine, MAKE UP FOR EVER offers a dynamic and inclusive workplace culture, part of the LVMH ecosystem where excellence and innovation meet daily. The company values diversity and provides equal employment opportunities without distinction.