Longines Digital Marketing and PR Coordinator

Eindhoven • Netherlands

Friday, February 28, 2025

Longines, a prestigious Swiss watchmaker with over 190 years of heritage, is renowned for its elegance, tradition, and craftsmanship. As part of The Swatch Group, Longines benefits from the global reach and resources of this leading watchmaking conglomerate. The Swatch Group Netherlands, based in Eindhoven, serves as the sales organization for esteemed Swiss watch brands including Swatch, Omega, Longines, Tissot, and others, providing a dynamic and innovative work environment.

1. Manage the digital marketing budget and planning.
2. Enhance digital visibility through SEO and SEA strategies.
3. Increase brand awareness.
4. Develop and execute social media campaigns on platforms such as Instagram, Facebook, and TikTok.
5. Formulate digital marketing and communication strategies.
6. Conduct market research to inform marketing strategies.
7. Maintain relationships with media, PR agencies, stylists, and editors.
8. Monitor industry trends and developments to inform strategy.
9. Ensure compliance with embargo dates.
10. Organize press events and draft press releases.
11. Oversee PR activities including newsletters, visuals, and POS materials.
12. Coordinate events from guest lists to execution.

1. Bachelor's degree in Digital Marketing or PR.
2. 3 to 5 years of experience in a similar role.
3. Experience with luxury high-end products is preferred.
4. Possession of a valid driver's license and access to a vehicle.
5. Fluency in Dutch and English, both written and spoken.

1. Proactive self-starter.
2. Flexible team player.
3. Proficiency in Microsoft Office and CRM systems.
4. Knowledge of SAP is an advantage.
5. Expertise in SEO and SEA.

3 to 5 years of experience in digital marketing or PR, preferably within the luxury sector.

Bachelor's degree in Digital Marketing or PR.

Competitive salary commensurate with experience.

The position offers a full-time role in an international company, with 26 vacation days, a good pension plan, and the opportunity to choose a watch to wear. The role is based in the Eindhoven office, with no option for hybrid working.

Longines promotes a culture of elegance and tradition, embodying its slogan 'Elegance is an attitude.' The Swatch Group Netherlands fosters a supportive team environment where colleagues are ready to assist one another, providing opportunities for professional growth within the luxury watch market.