Longines Brand Marketing Director

Miami • USA

Friday, May 23, 2025

Longines, a distinguished brand within the Swatch Group, is renowned for its timeless elegance and precision in watchmaking. As part of the Swatch Group, one of the world's largest watch manufacturers, Longines benefits from a rich heritage of innovation and excellence, offering employees a dynamic and prestigious environment to develop their careers.

1. Develop and implement comprehensive brand marketing strategies to enhance Longines' market presence.
2. Lead cross-functional teams to execute marketing campaigns that align with brand objectives.
3. Analyze market trends and consumer insights to inform strategic decisions.
4. Collaborate with global teams to ensure brand consistency across all channels.
5. Manage the marketing budget to optimize ROI and achieve business goals.

1. Bachelor's degree in Marketing, Business Administration, or a related field.
2. Proven track record in brand management within the luxury goods sector.
3. Strong leadership skills with experience in managing cross-functional teams.

1. Strategic thinking and planning.
2. Excellent communication and presentation skills.
3. Proficiency in data analysis and market research.
4. Ability to manage budgets effectively.

A minimum of 8 years of experience in brand marketing, with at least 3 years in a leadership role within the luxury fashion or watch industry.

Bachelor's degree in Marketing, Business Administration, or a related field.

Competitive benefits package including health insurance, retirement plans, and employee discounts on luxury products.

Longines fosters a culture of innovation, precision, and excellence. Employees are encouraged to push the boundaries of creativity while maintaining the brand's heritage of elegance. The work environment is collaborative, with a focus on professional development and growth.