Le Bon Marché Social Media Project Manager
Le Bon Marché, a prestigious name in the luxury retail sector, is part of the Selective Distribution division. The company is renowned for its commitment to diversity and inclusion, actively seeking and recognizing talent from all backgrounds. As a member of this esteemed group, employees are part of a dynamic and innovative environment that values creativity and excellence.
- Develop and implement the social media strategy for Bon Marché Rive Gauche in collaboration with the Acquisition Manager.
- Oversee the creation and management of editorial content for social media platforms, ensuring alignment with marketing and commercial plans.
- Coordinate the production of visual content with internal teams and external partners as needed.
- Enhance the brand's social media presence to expand community engagement.
- Collaborate daily with the Media teams on influence and paid social strategies to maintain coherence between paid and organic content.
- Conduct regular performance reviews of social media strategies, including monthly, event-specific, and annual analyses.
- Stay informed on social media trends, innovations, and best practices to maintain a competitive edge.
- Lead and manage the social media team, fostering collaboration with La Grande Epicerie de Paris' social media team.
- Degree from a business school or university with a specialization in Marketing, Communication, or Media.
- Minimum of 5 years of experience in a similar role.
- Strong attention to detail and organizational skills.
- Curiosity and an appreciation for aesthetics.
- Expertise in digital marketing and a passion for luxury brands and retail.
- Excellent writing skills in both French and English, with impeccable spelling and grammar.
- Proactive and collaborative team player.
- In-depth knowledge of social media environments, including language, codes, influencers, and innovations.
- Fluency in French and English with a strong command of language and expression.
A minimum of 5 years of experience in a similar role is required.
Degree from a business school or university with a specialization in Marketing, Communication, or Media.
The company offers a hybrid working model, promoting a balance between professional and personal life.
Le Bon Marché fosters an inclusive and diverse workplace culture, emphasizing creativity, innovation, and a commitment to excellence. The company values diversity and actively seeks to recruit and recognize talent from all backgrounds, ensuring a vibrant and dynamic work environment.
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