Le Bon Marché Social Media Communications Specialist
Le Bon Marché, a prestigious entity within the LVMH Group, stands as a beacon of luxury retail in Paris. Renowned for its commitment to diversity and inclusion, the company values and recognizes talent from all backgrounds, fostering an environment where creativity and excellence thrive.
- Contribute to the development and execution of Le Bon Marché's social media strategy in alignment with the overarching marketing plan.
- Manage and create editorial content for social media platforms, ensuring alignment with marketing and commercial calendars.
- Coordinate and oversee the creation of visual content with internal and external stakeholders.
- Actively enhance the brand's social media presence across various platforms.
- Identify and leverage engagement and community growth opportunities through content, formats, and interactions.
- Conduct regular performance reviews of the social media strategy, including monthly, event-specific, and annual assessments.
- Engage in active social media monitoring to stay abreast of innovations, best practices, competitors, and tools, and to understand community habits and target developments.
- Bachelor's or Master's degree in Business, Marketing, Communication, or Media.
- Minimum of 2 to 3 years of experience in a similar role.
- Proficiency in digital marketing and social media platforms.
- Strong organizational skills and attention to detail.
- Aesthetic sensibility and creativity.
- Bilingual proficiency in French and English.
A minimum of 3 years of relevant experience in social media communications or a related field is required.
Bachelor's or Master's degree in Business, Marketing, Communication, or Media.
Le Bon Marché offers a hybrid working model, promoting a balance between professional and personal life, and supports career growth within a dynamic and inclusive environment.
Le Bon Marché fosters a culture of innovation and excellence, deeply rooted in the traditions of luxury and aesthetic refinement. The company is committed to diversity and inclusivity, ensuring a vibrant and dynamic workplace where all talents are recognized and nurtured.
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