Le Bon Marché Brand Content Project Assistant (Work‑study)

Le Bon Marché is a prestigious Parisian department store and curator of luxury goods, operating alongside La Grande Épicerie within the Bon Marché group. The brand is recognised for refined merchandising, an emphasis on gastronomy and design, and a commitment to quality customer experiences across physical and digital channels.

1. Manage the end‑to‑end creation of textual content for La Grande Épicerie website, from briefing to final copy.
2. Produce editorial content optimized for organic search (SEO) to improve page discoverability and ranking.
3. Integrate and publish content on the website, ensuring accuracy of formatting and metadata.
4. Maintain and update evergreen (‘cold’) content in coordination with relevant internal teams.
5. Compile monthly performance reports tracking content KPIs and engagement metrics.
6. Propose actionable recommendations and content plans to enhance digital content performance.
7. Conduct trend analyses on storytelling and communication within the fine‑food and wine categories in France.
8. Coordinate visual content shoots and deliverables (lifestyle photos, short videos) in collaboration with the content & communications lead.

1. Enrolled in a Bac+4/5 (Master’s level) programme in communications, marketing, linguistics or a related discipline.
2. Exceptional written French with demonstrable editorial quality and attention to detail.
3. Strong organisational skills and ability to manage multiple projects concurrently.
4. Team player with a proactive mindset and the ability to propose improvements.
5. Genuine interest in gastronomy, fine foods and wine; available to begin the work‑study contract from September 2026.

1. Editorial writing (French)
2. SEO copywriting
3. Content integration (CMS)
4. Content performance reporting
5. Project coordination
6. Content planning
7. Basic coordination of visual production (photo/video)

Entry‑level; suitable for students or recent graduates. Prior internships or coursework in editorial, content marketing or e‑commerce are advantageous but not required.

Currently enrolled in a Bac+4/5 (Master’s) programme in communications, marketing, linguistics or a related field.

Le Bon Marché combines Parisian retail heritage with a modern, creative approach to merchandising and content. The working environment values craftsmanship, culinary culture and cross‑disciplinary collaboration, offering exposure to omnichannel luxury retail and digital storytelling.