Krug Marketing Brand Manager Intern
Krug, a prestigious Champagne house, is part of the Moët Hennessy Louis Vuitton (LVMH) conglomerate, a global leader in luxury goods. Known for its commitment to excellence and innovation, Krug has been crafting exceptional Champagnes for over 178 years, upholding the vision of its founder, Joseph Krug. The brand is renowned for its dedication to producing only prestige cuvées, maintaining a legacy of quality and exclusivity.
- Lead the development of press releases, Champagne notes, and website content in collaboration with copywriters and the Champagne creation team.
- Oversee the adaptation of visual assets with MH Studio, ensuring coherence with the product story across digital platforms.
- Manage the development of packaging, labels, and leaflets for changing editions, coordinating with NPD from briefing to delivery.
- Track and renew music usage rights for the Krug x Music Programme and support its 360° activation.
- Assist in developing the Krug x Music Artist Community, including brainstorming and setting up guidelines.
- Coordinate with the digital team to ensure text integration and coherence on digital platforms.
- Support the marketing team with asset management, branding coherence, and presentation development.
- Manage the central A&P budget, including PO creation and supplier follow-up.
- Currently enrolled in a business school or pursuing a Master's degree in Marketing.
- Previous marketing experience, preferably in the luxury sector.
- Proficiency in Microsoft Office Suite.
- Professional level of English.
- Strong analytical and writing skills.
- Proactive, detail-oriented, and highly motivated.
- Excellent interpersonal skills.
Entry-level marketing experience is required, ideally within the luxury sector.
Currently pursuing a degree in business or a specialized Master's in Marketing.
The internship offers an opportunity to work in a prestigious luxury brand environment, providing valuable industry experience and networking opportunities.
Krug fosters a culture of innovation, excellence, and respect for tradition. As part of LVMH, the company values creativity, collaboration, and the pursuit of perfection, offering a dynamic and inspiring workplace.
Keep looking…
Use Cerulean's Luxury Job Search to find other open roles similar to this one: