Krug Marketing Brand Manager Intern

Paris • France

Monday, February 24, 2025

Krug, a prestigious Champagne house, is part of the LVMH Group, a global leader in luxury goods. Known for its commitment to excellence and innovation, Krug offers an unparalleled work environment where tradition meets modernity. Employees are encouraged to embody the brand's visionary spirit, contributing to its legacy of crafting exquisite Champagnes that transcend time.

1. Collaborate with the editorial and creative teams for the development of press releases, champagne notes, and website content.
2. Work with MH Studio to adapt visual materials such as packshots, labels, and beauty shots.
3. Ensure integration of texts on digital platforms, maintaining coherence with the product's narrative.
4. Collaborate on the development of new packaging, labels, and brochures for Champagne offers with edition changes.
5. Manage music rights for the Krug x Music program, renewing as necessary.
6. Support the development and activation of the Krug x Music program, ensuring timely and budget-compliant execution.
7. Participate in the development of the Krug x Music Artist Community, including brainstorming and community setup.
8. Track market activations, define KPIs, and report on results.
9. Coordinate with the digital team for text integration on digital platforms and creation of artist pages.
10. Support the marketing team by managing video and photo assets, ensuring rights are current and renewed as needed.
11. Ensure consistent execution of the Krug brand universe across all touchpoints.
12. Assist in the development of marketing presentations and manage the central A&P budget.

1. Currently enrolled in a business school or pursuing a Master's in Marketing.
2. Previous experience in marketing.
3. Interest in the luxury sector and wines and spirits.

1. Proficiency in Microsoft Office Suite.
2. Professional level of English.
3. Analytical and writing skills.
4. Proactive, rigorous, and responsive with strong interpersonal skills.

Entry-level experience in marketing is required.

Currently enrolled in a business school or pursuing a Master's in Marketing.

Internship offers a comprehensive exposure to luxury brand marketing within a globally recognized Champagne house, providing invaluable industry experience.

Krug fosters a culture of innovation and excellence, where employees are encouraged to contribute to the brand's storied legacy. The work environment is dynamic and collaborative, emphasizing creativity and a commitment to quality.