Kering Eyewear Trade Marketing Specialist

Milan • Italy

Sunday, March 1, 2026

Kering Eyewear, a distinguished subsidiary of the global luxury conglomerate Kering, stands as a preeminent force in the luxury eyewear sector. Renowned for its innovative and high-quality designs, Kering Eyewear manages an impressive portfolio that includes iconic brands such as Gucci, Cartier, Saint Laurent, and Bottega Veneta, among others. The company is committed to sustainability and excellence, crafting eyewear that captivates a global audience while fostering an environment of creativity and growth.

1. Support the development and launch of comprehensive marketing projects within the Travel Retail EMEA channel, ensuring alignment with marketing guidelines and commercial priorities.
2. Negotiate and implement annual marketing and sales plans with Travel Retail EMEA clients, in collaboration with the Sales Manager, while monitoring performance against KPIs.
3. Monitor and account for the BTL budget effectively.
4. Visit key points of sale to assess assortment strategy effectiveness, analyze sell-out trends, conduct training sessions, and discuss improvement actions with clients.
5. Support the execution of global and local sales campaigns and trade fairs.
6. Prepare internal and external briefings, presentations, visibility reports, sell-out reports, and budget tracking.
7. Oversee production and installation of promotional materials, coordinating with internal teams, external agencies, and clients.
8. Contribute to the development of a multichannel strategy and identify new business opportunities within the channel.
9. Create innovative Trade Marketing tools to enhance brand performance based on channel needs.
10. Implement visual updates and POP materials at points of sale, adhering to brand guidelines.
11. Collaborate with Demand Planning and Sales Channel Operations to ensure optimal service levels, stock availability, and order fulfillment timelines.
12. Support the Sales team in monitoring order flow and ensuring consistency between activation plans and product availability.

1. Master’s degree in Marketing, Management, Economics, or a related field.
2. 2-3 years of experience in a similar role within a dynamic industry.

1. Advanced proficiency in Excel and PowerPoint.
2. Fluency in English and Italian.
3. Strong organizational and analytical skills.
4. Dynamic, proactive, and flexible demeanor.
5. Commitment to teamwork and adaptability to evolving business needs.

2-3 years of experience in a similar role within a dynamic and fast-moving industry.

Master’s degree in Marketing, Management, Economics, or a related field.

The role offers a stimulating and fulfilling work environment with opportunities for growth and development within a global luxury group committed to talent development and internal mobility.

Kering Eyewear fosters a culture of creativity, innovation, and excellence. As part of the Kering group, the company is dedicated to nurturing leadership skills and helping employees reach their full potential in a dynamic and supportive environment.