Kering Eyewear Trade Marketing Specialist

Barcelona • Spain

Monday, January 13, 2025

Kering Eyewear, a subsidiary of the renowned Kering Group, stands as a global leader in the luxury and high-end eyewear sector, specializing in both frames and sunglasses. The company is committed to designing, developing, manufacturing, and marketing the most coveted eyewear in the luxury and sport & lifestyle segments. With a focus on innovation and sustainability, Kering Eyewear empowers its brands to push boundaries and achieve their artistic and financial aspirations.

1. Develop and execute the Trade Marketing plan for a cluster of Kering Eyewear brands.
2. Design a comprehensive Trade Marketing calendar aligned with brand guidelines and local business needs.
3. Monitor and manage the Trade Marketing budget to ensure efficient spending.
4. Serve as the primary contact for sales force, in-store specialists, and area managers for assigned brands.
5. Lead category analysis to enhance store visibility and share of space.
6. Create promotional activities with trade incentives to support business results in Italy.
7. Analyze brand sell-in and sell-out data to identify risks and opportunities.
8. Optimize Trade Marketing processes.
9. Collect and share product feedback from the field.
10. Support new collection launches with training and trade tools.
11. Monitor product distribution and facilitate cross-selling.
12. Strengthen partnerships with sales teams, customers, and headquarters.
13. Identify and maximize market opportunities.

1. University degree in Business, Marketing, or Engineering with excellent academic performance.
2. Over 3 years of experience in Trade Marketing.
3. Previous sales or field experience is advantageous.
4. Proficiency in Microsoft Office, especially Excel and PowerPoint.
5. Experience with SAP is a plus.
6. Native Spanish speaker with excellent English proficiency.

1. Project management skills.
2. Analytical skills and problem-solving attitude.
3. Ability to thrive in fast-paced environments and contribute to organizational growth.
4. Entrepreneurial spirit and proactive approach.
5. Strong interpersonal and communication skills.
6. Positive attitude and strong team spirit.

Over 3 years of experience in Trade Marketing, with additional sales or field experience considered beneficial.

University degree in Business, Marketing, or Engineering.

The position offers the opportunity to join a dynamic company within a global luxury group, with a focus on talent development and internal mobility. Employees are encouraged to reach their full potential in a stimulating and fulfilling environment.

Kering Eyewear fosters a diverse and inclusive workplace, valuing diversity in all forms as a source of enrichment and adaptability. The company is committed to equal opportunity employment and encourages applications from all qualified candidates.