Kering Eyewear Trade Marketing & In-Store Specialist
Kering Eyewear, a distinguished leader in the luxury and high-end eyewear sector, is renowned for its ensemble of influential brands. As part of the Kering Group, a global luxury conglomerate, Kering Eyewear excels in the design, development, and marketing of premium frames and sunglasses. The company empowers its brands to transcend boundaries, fostering innovation and leadership in the eyewear industry while maintaining a commitment to sustainability and artistic expression.
- Collaborate with the local Sales Team and Marketing team at headquarters to define and implement an annual Trade Marketing Activity Calendar for each client, ensuring alignment with brand and corporate guidelines.
- Oversee the execution of Trade Marketing projects within the designated area, including in-store activities, point-of-sale materials, and promotions, through in-person visits.
- Implement customized in-store visual merchandising according to headquarters guidelines, coordinating with the Marketing team for production oversight.
- Monitor and manage the BTL/Trade Marketing budget, seeking managerial approval for investments.
- Provide in-person support for local team training programs.
- Assist in organizing sales events, coordinating logistics and supplier interactions.
- Participate in local customer meetings and buying days, collaborating closely with the Sales Team.
- Prepare weekly visibility reports for store checks, monitor ROI per activity, and provide strategic recommendations.
- Conduct market visits to analyze competitor trends and visibility initiatives, preparing detailed reports for management.
- Master’s degree in Marketing, Management, Economics, or a related field
- 3-4 years of experience in a similar role within a dynamic and fast-paced industry
- Advanced proficiency in Excel and PowerPoint
- Fluency in English and Greek
- Strong organizational and analytical capabilities
- Adaptability to evolving business needs
- Dynamic, proactive, and flexible nature
- Commitment to teamwork
3-4 years of experience in a similar role within a dynamic and fast-moving industry.
Master’s degree in Marketing, Management, Economics, or a related field
The position offers opportunities for professional growth and development within a global luxury group, with a focus on talent development and internal mobility.
Kering Eyewear fosters a stimulating and fulfilling workplace environment, promoting leadership skills and encouraging employees to reach their full potential. The company values creativity, innovation, and sustainability, providing a platform for employees to thrive in a collaborative and dynamic setting.


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