Kering Eyewear

Media Manager

Kering Eyewear is the world leader in Luxury and High-End Eyewear, developing a unique ensemble of powerful brands. The company designs, develops, manufactures, and markets the most desirable frames and sunglasses in the Luxury and Sport & Lifestyle segments. Kering Eyewear empowers its brands to lead and innovate in the eyewear industry, supporting their artistic and financial potential in an imaginative and sustainable manner.

1. Develop and execute comprehensive ATL media plans that align with brand goals and budget
2. Collaborate with the brand media agency to ensure strategic alignment and seamless execution of media campaigns
3. Work closely with internal stakeholders, including media, eCommerce, content, and sales, to ensure cohesive campaign strategies and objectives
4. Conduct market research and analyze audience data to inform media strategies
5. Prepare media plan proposals and performance reports
6. Negotiate with media vendors through the media agency to secure the best rates and placements
7. Stay up-to-date with industry trends, new media platforms, and emerging technologies to continually refine media strategies

1. Degree in Marketing, Communication, Business Management
2. English and Italian fluent speaker, additional language is a plus

1. Excellent communication, negotiation, and presentation skills
2. Ability to work collaboratively with cross-functional teams
3. Strong analytical skills with the ability to interpret data and generate actionable insights
4. Ability to meet tight deadlines and adapt to changing project requirements
5. Knowledge of both digital and traditional media channels

+5 years of experience in media planning, preferably globally or within a brand or agency setting. Proven experience in managing international media plans.

Degree in Marketing, Communication, Business Management

This is an excellent opportunity to join Kering during a period of extraordinary growth and become part of a thriving team in a global luxury group. Kering promotes talent development, internal mobility, and leadership skills, offering a stimulating and fulfilling workplace environment.