Kering Eyewear E-Commerce Trade Marketing Specialist

Milan • Italy

Tuesday, January 14, 2025

Kering Eyewear, a distinguished leader in the luxury and high-end eyewear sector, is renowned for its exceptional portfolio of powerful brands. As part of the prestigious Kering Group, a global luxury conglomerate, Kering Eyewear designs, develops, manufactures, and markets some of the most coveted frames and sunglasses in the luxury and sport & lifestyle segments. The company is committed to pushing the boundaries of innovation and artistic expression while maintaining a strong focus on sustainability.

1. Support the development and execution of e-trade marketing plans within the Fashion E-tailers channel, aligning with channel marketing strategy, HQ guidelines, and brand strategy.
2. Participate in the creative process for communicating new launches, product exclusives, and collaborations.
3. Assist in creating comprehensive 360° marketing presentations for both internal and external stakeholders.
4. Collaborate with e-retailers and HQ teams to provide necessary materials and tools for co-creating digital content to ensure successful online campaigns.
5. Develop guidelines for Fashion E-tailers in collaboration with HQ teams.
6. Monitor activities of KE brands and competitors, track ongoing campaigns, and analyze post-campaign results.
7. Support PO creation and budget monitoring for all e-trade activities.
8. Compile and monitor trade marketing reporting files, including Trade Marketing Briefs, Monthly Reports, Visibility Reports, Sell-out Analysis, and Business Reviews.
9. Assist in organizing sales campaigns and customer meetings.

1. Master’s degree in marketing or a related field

1. Advanced proficiency in Excel and PowerPoint
2. Fluency in English and Italian
3. Dynamic, proactive, flexible, and curious
4. Strong commitment to teamwork

1-2 years of experience in similar roles within a fast-paced environment, preferably in eyewear, watch & jewelry, beauty & cosmetics, fashion, or accessories.

Master’s degree in marketing or similar

The position offers the opportunity to join a global luxury group with a commitment to talent development and internal mobility, providing a stimulating and fulfilling workplace environment.

Kering Eyewear fosters a culture of innovation, leadership, and growth, encouraging employees to reach their full potential in a dynamic and supportive environment. As part of the Kering Group, the company values creativity and sustainability, promoting a workplace where talent is nurtured and developed.