Kering Eyewear Area Sales Manager

Gothenburg • Sweden

Tuesday, March 18, 2025

Kering Eyewear, a distinguished subsidiary of the global luxury conglomerate Kering, stands as a preeminent leader in the luxury and high-end eyewear sector. Renowned for its innovative approach, Kering Eyewear designs, develops, manufactures, and markets an exquisite range of frames and sunglasses across the luxury and sport & lifestyle segments. The company empowers its brands to transcend boundaries, fostering innovation and artistic expression while maintaining a commitment to sustainability.

1. Manage and develop business relationships with opticians, regional department stores, and independent customers.
2. Drive sales and achieve budget targets by building a qualitative distribution network.
3. Evaluate new customer positioning and suitability for launching new brands and collections.
4. Maintain brand integrity by ensuring product distribution aligns with brand merchandising standards.
5. Research and target new customers.
6. Plan effective store visits to achieve KPIs related to visit frequency, brand visibility, and sell-out per store.
7. Conduct brand presentations and sell-in of new collections.
8. Provide in-store training to retailer's sales staff on brands, products, and marketing activities.
9. Ensure adequate stock levels in points of sale and support stock management administration.
10. Implement trade marketing activities in collaboration with the trade marketing team to maximize customer sell-out.
11. Collect sell-out reports from customers and manage orders with the customer services department.
12. Ensure visual merchandising aligns with Kering's distribution strategy and manage point-of-sale marketing materials.
13. Optimize brand presence in stores by negotiating and increasing brand visibility.
14. Ensure exceptional customer service and manage order and delivery follow-through.
15. Assist the finance department with invoice, debit, and credit note queries.
16. Handle client commercial returns requests in line with corporate policy.

1. More than 2 years of experience in sales roles within fashion, accessories, lifestyle, cosmetics, or high-end consumer goods.
2. Experience in the eyewear sector is advantageous but not required.
3. Willingness to travel 80% of the time.
4. Possession of a full clean driving license.

1. Excellent communication and presentation skills.
2. Sales-driven mindset with the ability to expand business and identify new opportunities.
3. Confidence in dealing with customers and managing account aspects.
4. Strong negotiation and influencing skills.
5. Ability to work effectively under pressure and meet seasonal and customer deadlines.
6. Excellent organizational skills and ability to manage and improve the sales process.

Candidates should possess over two years of experience in sales roles, ideally within the fashion, accessories, lifestyle, cosmetics, or high-end consumer goods sectors. Experience in the eyewear sector is considered beneficial.

The role offers a stimulating and fulfilling workplace environment with opportunities for talent development and internal mobility within a global luxury group.

Kering fosters a diverse and inclusive workplace culture, valuing diversity in all its forms, including gender, age, nationality, culture, religious beliefs, and sexual orientation. The company is committed to creating an environment where employees can express their talents and reach their full potential.