Kenzo Product Marketing Manager

Paris • France

Sunday, January 19, 2025

Kenzo, a distinguished name in the luxury fashion industry, is part of the illustrious LVMH conglomerate, renowned for its commitment to creativity and innovation. As an employer, Kenzo offers a dynamic environment where tradition meets modernity, fostering a culture of excellence and artistic expression.

1. Contribute to the development of the Global 360 Plan, presenting key seasonal stories and associated products.
2. Define deployment strategies across various platforms and channels in collaboration with the marketing team.
3. Co-construct the seasonal timeline.
4. Create compelling product narratives and detailed product descriptions for key items, including e-shop content.
5. Define objectives for product photoshoots, providing storytelling and product details.
6. Highlight product features and select items for photography.
7. Alert on production delays and prioritize key products requiring timeline adjustments.
8. Organize strategic meetings, including 360 Upstream and Downstream meetings.
9. Propose products for marketing and press teams prior to pre-buys.
10. Coordinate with clienteling to construct briefs for the Marketing/Art Department.
11. Summarize commercialized pieces for press and social media.
12. Identify key competitor products during launch phases.

1. Degree in marketing, communication, or a related field.
2. Previous experience in product marketing or project management.
3. Creativity and a sense of innovation.
4. Attention to detail and rigor.
5. Ability to manage multiple projects simultaneously.

1. Excellent storytelling and writing abilities.
2. Organizational and project management skills.
3. In-depth knowledge of products and market trends.
4. Ability to work collaboratively with various stakeholders.
5. Proficiency in Excel and PowerPoint.
6. Experience in digital marketing and e-commerce content management.

A minimum of 5 years of experience in product marketing or project management is required.

A degree in marketing, communication, or a related field is required.

Kenzo offers a comprehensive benefits package, including opportunities for professional growth and development within the LVMH group.

Kenzo thrives on a culture that blends artistic flair with strategic acumen, encouraging employees to push the boundaries of creativity while maintaining a commitment to excellence. The workplace is vibrant and collaborative, fostering an environment where innovation is celebrated and diversity is embraced.