Guerlain Product Owner - Data, E-Business & Communication

Paris • France

Friday, September 19, 2025

Guerlain, a prestigious name in the world of luxury perfumes and cosmetics, is part of the esteemed LVMH group. Since its inception in 1828, Guerlain has been synonymous with crafting exceptional and audacious fragrances and beauty products. The brand is committed to maintaining its position as an iconic high perfumery and cosmetic house, surpassing competitors in exclusivity and innovation.

1. Lead and manage Data E-Business and Digital Media projects, ensuring the development, quality, and compliance of 1st party data collection to enhance e-commerce and digital media strategies.
2. Support HQ and market teams in leveraging data for E-Commerce and Ad Tech projects, utilizing tools such as Google Suite and Meta Business Manager.
3. Implement advanced on-site personalization use cases using Dynamic Yield through A/B testing on the e-commerce platform.
4. Collaborate closely with LVMH teams to disseminate and apply best practices to meet Guerlain's needs.
5. Work with stakeholders including Business Teams, Data Product Owners, Data Engineers, and Data Scientists to ensure successful end-to-end data project execution.
6. Maintain and develop multi-source reporting and alerting systems to assist E-Business and Digital Media teams in performance management from acquisition to conversion.
7. Conduct continuous insight generation and analysis to monitor G.COM performance and user experience quality, providing recommendations for improvement.
8. Support central and local teams in performance analysis framing.
9. Promote Data & AI initiatives, communicating project results within the Data community (HQ, Zones, and Markets).
10. Develop materials and conduct Webex sessions to foster a data-driven mindset and ensure the adoption of analytics tools (Google Analytics 4, ContentSquare, Google Suite).
11. Aid e-commerce and digital media teams in defining and applying best practices to optimize performance, including SFCC guidelines, product flow management, and Audience Management.

1. Bachelor's degree in Business or equivalent with a specialization in Digital and/or Data Marketing.
2. Minimum 3 years of experience in a similar role.
3. Proficiency in web performance tools (GA4, ContentSquare), dashboarding (Power BI, Looker Studio), and optimization (Dynamic Yield, A/B Tasty).
4. Fluency in French and English, with excellent verbal and written communication skills in both languages.

1. Strong analytical and data-driven mindset.
2. Proactive and enthusiastic approach to data initiatives.
3. Excellent teamwork and interpersonal skills.
4. Adaptability and strong problem-solving abilities.
5. Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

Minimum of 3 years in a similar role, preferably within the luxury fashion or beauty industry.

Bachelor's degree in Business or equivalent with a specialization in Digital and/or Data Marketing.

The position offers a hybrid working mode, combining the flexibility of remote work with the dynamism of office interactions.

Guerlain fosters a culture of innovation and excellence, deeply rooted in its rich heritage. The company values creativity, collaboration, and a commitment to maintaining its status as a leader in the luxury beauty industry. Employees are encouraged to embrace a data-driven mindset and contribute to the brand's ongoing transformation journey.