Guerlain Product Marketing Manager

Island East • China

Saturday, November 1, 2025

Guerlain, a distinguished name in the luxury perfumes and cosmetics sector, is part of the esteemed LVMH group, a global leader in luxury goods. As an employer, Guerlain is renowned for its commitment to innovation, quality, and excellence, offering a dynamic and enriching work environment that fosters creativity and professional growth.

1. Conduct market analysis and gather customer insights to identify trends and opportunities.
2. Develop and articulate product positioning and messaging that highlights unique value propositions.
3. Create and execute a comprehensive 360-marketing plan, including digital, content, social media, public relations, and events.
4. Collaborate with cross-functional teams to ensure cohesive execution of marketing initiatives.
5. Develop and implement go-to-market strategies for new product launches and enhancements.
6. Manage product marketing budgets and track key performance indicators to optimize return on investment.

1. University degree in Marketing or a related field.
2. Minimum of 5 years of experience in a marketing role, preferably in luxury products or high-end consumer goods.

1. Exceptional written and verbal communication skills.
2. Strong interpersonal and collaboration skills.
3. Excellent organizational and problem-solving abilities.
4. Proficient analytical skills with data analysis tools.
5. Creative thinking and adaptability in a dynamic environment.
6. Strong project management capabilities.
7. Strategic and integrated planning expertise.
8. Deep understanding of product marketing principles and methodologies.

A minimum of 5 years of experience in a marketing role, with a preference for candidates who have worked in the luxury products or high-end consumer goods sectors.

University degree in Marketing or a related field.

Guerlain offers a competitive benefits package, including opportunities for professional development and career advancement within the LVMH group.

Guerlain fosters a culture of innovation, excellence, and collaboration, encouraging employees to push boundaries and achieve their full potential. The company values creativity and continuous learning, providing a supportive environment where diverse talents can thrive.