Guerlain Marketing Manager, Skincare & Spa

New York • USA

Tuesday, March 25, 2025

Guerlain, a distinguished brand within the LVMH group, is renowned for its luxurious perfumes and cosmetics. As part of LVMH, a global leader in luxury goods, Guerlain offers a dynamic and innovative work environment that fosters creativity and excellence. Employees are encouraged to contribute to the brand's legacy of elegance and innovation.

1. Develop and execute comprehensive 360° marketing campaigns for key skincare and spa products.
2. Lead the creation of annual product and campaign calendars, considering retailer-specific needs.
3. Collaborate with cross-functional teams including HQ Marketing, Creative, Communications, and Sales Operations.
4. Prepare and deliver marketing presentations for retailer meetings, ensuring alignment with product strategy.
5. Conduct competitive analysis and market research to stay informed of industry trends and performance.
6. Implement U.S. marketing strategies for the skincare category, focusing on growth and market share.
7. Execute launch programs for skincare products, adapting them for the U.S. market.
8. Monitor retail sales and product performance to inform strategic decisions.
9. Develop and manage skincare forecasting strategies and collaborate with Sales Administration for accurate projections.
10. Work with HQ and local teams to enhance the U.S. spa network and develop annual spa marketing programs.
11. Manage retailer relationships and customize marketing strategies to maximize sales and brand visibility.
12. Oversee brand sampling and clienteling efforts to maintain a competitive edge.

1. Minimum of 5 years of experience in marketing, preferably within the prestige beauty or skincare industry.

1. Strong analytical skills
2. Excellent verbal and written communication skills
3. Effective project management abilities
4. Attention to detail and organizational skills
5. Proficiency in Microsoft Excel, Word, and PowerPoint
6. Discretion in handling confidential information

A minimum of 5 years in a marketing role, ideally within the luxury beauty or skincare sector.

Salary range of $90,000 - $110,000, with flexibility based on expertise and performance.

Competitive salary with potential for flexibility, comprehensive benefits package, and opportunities for professional growth within the LVMH group.

Guerlain, as part of LVMH, cultivates a culture of innovation, luxury, and excellence. The company values creativity and collaboration, providing a supportive environment where employees can thrive and contribute to the brand's prestigious legacy.