Guerlain Junior Trade Marketing Manager

Dusseldorf Germany

Wednesday, February 5, 2025

Guerlain, a distinguished name in the realm of luxury cosmetics since 1828, is renowned for its exceptional creations that seamlessly blend tradition with audacity and innovation. As part of the prestigious LVMH group, Guerlain is committed to passing on its unique heritage and expertise to future generations. The brand prides itself on its teams, who are 'Explorers by nature,' consistently merging luxury with sustainable development.

1. Independently execute activations of the Trade Marketing Plan, infusing creativity to successfully implement business and POS strategies in collaboration with key retail partners.
2. Serve as a strategic partner to the Trade Marketing Manager, developing and executing tailored activation plans for major product launches and commercial events in close coordination with the headquarters.
3. Create and implement innovative concepts for animation programs, such as exclusive masterclasses and luxurious events, to enhance brand experience.
4. Play a central role in large-scale POS activations, including mega podiums and dynamic sales conventions.
5. Take full responsibility for monitoring and managing POS materials, ensuring timely availability and delivery to stores and sales teams.
6. Actively support the analysis and tracking of the Trade Marketing budget, ensuring all activities are conducted within agreed budget parameters.
7. Analyze and track the effectiveness and profitability of marketing activities, contributing to the continuous improvement of strategies.
8. Assist in the preparation of reports for the headquarters and collaborate closely with the marketing team to communicate successes and plan future strategies.

1. Completed university degree in Business Administration, Marketing, or a related field.
2. Initial professional experience, ideally 1-2 years in POS/B&M marketing through internships, traineeships, or entry-level positions.

1. Proficiency in MS Office and relevant marketing tools.
2. Fluency in German and English.
3. Project management and organizational skills with strong project ownership.
4. Flexibility and communication skills in dealing with diverse stakeholders, including internal teams, suppliers, and agencies.
5. Creative thinking and a structured, independent working style.
6. Communicative and persuasive personality with high self-motivation, strong sense of responsibility, and attention to detail.
7. Passion for the cosmetics industry.

Beginner level experience, ideally 1-2 years in POS/B&M marketing.

Completed university degree in Business Administration, Marketing, or a related field.

The position offers a welcoming and familial work atmosphere with a culture of open communication and flat hierarchies. Employees benefit from development opportunities within the LVMH group, along with numerous perks such as Urban Sports and health offerings, flexible working hours, remote work options, employee discounts, and events.

Guerlain fosters a dynamic and inclusive workplace culture that encourages creativity and innovation. The brand values its employees' passion for the brand and their proactive approach to driving ideas forward. With a focus on luxury and sustainable development, Guerlain provides an environment where employees can thrive and contribute to the brand's legacy.