Guerlain E-Commerce Coordinator

London • UK

Wednesday, February 26, 2025

Guerlain, a distinguished name in the luxury beauty sector, is part of the esteemed LVMH Group, a global leader in high-quality products. Renowned for its innovation and excellence, Guerlain offers a dynamic and inspiring work environment where employees are encouraged to excel and contribute to the brand's legacy of luxury and sophistication.

1. Support the definition and execution of the eCommerce strategy and annual trade/activation calendar, ensuring alignment with brand equity and integrity.
2. Execute site content updates to enhance trade activity, optimizing product listings and visual assets for conversions.
3. Manage promotional activities, site optimization, and digital project implementations.
4. Conduct daily site checks, resolving bugs and enhancing the site in collaboration with Guerlain HQ.
5. Execute sample and gifting strategies to drive customer discovery and conversion.
6. Collaborate with Marketing to enrich the local website animation plan for events and digital engagements.
7. Support the execution of the Paid Search strategy, ensuring alignment with performance objectives.
8. Audit ads regularly to ensure relevance and optimization.
9. Collaborate with the CRM team on campaigns and loyalty program management.
10. Provide regular performance reports and insights to support business needs.
11. Utilize analytical tools to monitor traffic and KPIs, informing decision-making.
12. Perform competitive analysis to identify trends and best practices.
13. Work with the demand planner to manage eCommerce inventory levels.
14. Plan and secure Gift with Purchase lines to support sales and conversion.
15. Manage the PO process for the eBusiness Team efficiently.
16. Monitor net promoter score and address customer feedback.

1. Minimum 3 years of experience in eCommerce, digital marketing, or performance marketing.
2. Graduate or equivalent educational background.
3. Knowledge of the UK market and a passion for the beauty or retail industry.

1. Proficiency in Salesforce CMS is advantageous.
2. Working knowledge of GA4 or PowerBI.
3. Exceptional skills in Excel and PowerPoint.
4. Detail-oriented with strong organizational and prioritization abilities.
5. Highly analytical and data-driven.
6. Excellent written and verbal communication skills.
7. Strong relationship-building capabilities.

Minimum 3 years of experience in eCommerce, digital marketing, or performance marketing.

Graduate or equivalent educational background.

Guerlain offers a hybrid working model, providing flexibility and a balance between professional and personal commitments.

Guerlain fosters a culture of innovation and excellence, encouraging employees to contribute to the brand's legacy of luxury. The work environment is dynamic and inspiring, promoting professional growth and collaboration.