Guerlain Digital & Marketing Coordinator

Guerlain, a prestigious brand under the esteemed LVMH conglomerate, is renowned for its exquisite perfumes and cosmetics. As a leader in luxury, Guerlain offers a dynamic and innovative environment where creativity and excellence are at the forefront of its operations.

1. Execute and maintain the Direct-to-Consumer (DTC) vision and strategy aligned with the company's brand and digital strategy.
2. Plan, execute, monitor, and conclude projects in collaboration with internal and external stakeholders.
3. Collaborate with various departments including marketing, sales, PR, finance, customer service, and IT to ensure cohesive digital development.
4. Contribute to the development of CRM strategy, expanding the brand’s database and ensuring high-quality reach for DTC.
5. Create and translate marketing content for DTC and e-retail.
6. Deliver necessary reporting and presentations.
7. Establish and implement specific marketing trade and event plans, including PR initiatives.
8. Prepare presentations for retailers, monitor progress, and review results.
9. Support the Marketing Manager in creating and implementing omnichannel experiences and 360-degree campaigns.
10. Prepare regular reports and analyses of brand activations, monitor competitors, and recommend development plans.
11. Propose projects to enhance market share and visibility within the distribution network.
12. Optimize costs for planned marketing activities.
13. Collaborate with brand partners, agencies, influencers, and journalists.

1. Minimum of 3 years of relevant experience.

1. Experience in e-retail and/or e-commerce.
2. In-depth knowledge of visual e-merchandising, email marketing, SEO, keyword research, Google Analytics, website UX, and paid social media.
3. Ability to create, edit, and upload product photography and descriptions to the e-commerce platform.
4. Strong understanding of current online marketing concepts, strategy, and best practices.
5. Excellent Hungarian and English language skills, both written and verbal.
6. Strong motivation and passion for high-end quality execution.
7. Creative, imaginative, and energetic with the ability to manage multiple projects simultaneously.

Minimum 3 years of experience in digital marketing, e-retail, or e-commerce.

Employment through an external agency on a 6-month contract with the potential for career evolution.

Guerlain fosters a culture of innovation and excellence, encouraging creativity and collaboration. As part of the LVMH family, the brand upholds a commitment to luxury and quality, providing a stimulating environment for professional growth.