Guerlain CRM Specialist

Seoul • South Korea

Tuesday, August 12, 2025

Guerlain, a distinguished name in the luxury perfumes and cosmetics sector, operates under the prestigious LVMH Group, renowned for its commitment to excellence and innovation. As an employer, Guerlain offers an environment that fosters creativity and professional growth, providing its employees with opportunities to work with some of the most iconic brands in the world.

1. Execute CRM campaigns across various client segments, including setup, execution, and monitoring.
2. Support client acquisition, retention, and reactivation through multi-channel activities.
3. Manage communications and loyalty content in alignment with brand tone.
4. Coordinate client treatment programs and support VIP client events, including planning, RSVP, and logistics.
5. Analyze customer behavior and campaign performance to extract actionable insights.
6. Prepare and deliver regular CRM KPI reports, including engagement, conversion, and ROI.
7. Provide data-driven suggestions to improve campaign effectiveness and targeting.
8. Monitor customer data quality and manage the client data collection process.
9. Collaborate with IT to resolve technical issues and maintain system performance.
10. Ensure compliance with local privacy policies and data protection regulations.
11. Work closely with retail teams to support CRM operations and execute in-store initiatives.
12. Manage CRM-related inventory and ensure proper tracking of campaign assets and expenses.
13. Assist the CRM Manager with ad-hoc projects and promotional initiatives.
14. Monitor competitor CRM activities and contribute to internal best practice sharing.
15. Manage annual CRM activity calendars and track A&P budget as needed.

1. Minimum 5 years of experience in CRM or marketing operations, ideally within the retail, beauty, or luxury industry.

1. Strong team player with open communication and a positive, collaborative attitude.
2. Highly self-motivated, proactive, and organized in managing multiple tasks.
3. Analytical mindset with the ability to interpret data and propose actionable strategies.
4. Proficiency in Excel or other data analysis tools.
5. Fluent in Korean and English, both verbal and written.

Over 5 years of experience in CRM or marketing operations, preferably within retail, beauty, or luxury sectors.

Guerlain offers a comprehensive benefits package, including opportunities for career advancement within the LVMH Group, access to exclusive brand events, and a dynamic work environment that encourages innovation and excellence.

Guerlain is committed to fostering a culture of creativity and excellence, where employees are encouraged to innovate and contribute to the brand's legacy of luxury and sophistication. The workplace environment is collaborative, with a focus on professional development and cross-functional teamwork.