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Guerlain CRM & Clienteling Coordinator
Guerlain, a prestigious name in the luxury beauty industry, is part of the esteemed LVMH Group, a global leader in luxury products. Known for its rich heritage and innovative spirit, Guerlain offers a dynamic work environment where creativity and excellence are at the forefront. Employees are part of a vibrant community that values tradition and modernity, working together to uphold the brand's iconic status.
- Support the CRM & Clienteling Manager and Intern in executing the CRM & Clienteling Communications Calendar and initiatives.
- Coordinate the delivery of CRM & Clienteling communications through various channels, ensuring timely execution and adherence to brand guidelines.
- Develop bespoke CRM & Clienteling communications by executing pre-defined campaign plans and collaborating with internal teams.
- Maintain and update email creatives using the Dartagnan tool.
- Execute direct mail campaigns in partnership with printing agencies.
- Provide logistical support for clienteling campaigns, including stock management and gift preparation.
- Collaborate with UK Sales and CRM teams to deliver bespoke communications for retail partners.
- Assist with database management tasks and data acquisition initiatives.
- Oversee weekly loyalty gift orders and supervise loyalty programme stock inventory.
- Assist in regular reporting to monitor campaign effectiveness and resource allocation.
- Bachelor’s degree or equivalent in Business Studies.
- Experience with CRM campaign tools and digital platforms (e.g., Dartagnan, Adobe Campaign).
- Client-centric mindset with experience in CRM, customer service, or retail.
- Proficiency in briefing and working with agencies.
- Excellent written and verbal communication skills.
- Aptitude for analysis and reporting, with experience in Google Analytics and PowerBI.
- Strong organizational skills and attention to detail.
- Proficiency in Microsoft Office Suite.
Minimum of 2 years in a CRM or similar role within the luxury goods or FMCG retail industry.
Bachelor’s degree or Business Studies equivalent.
Guerlain offers a collaborative and innovative work environment, opportunities for professional growth, and the chance to work with a globally recognized luxury brand.
Guerlain fosters a culture of innovation and excellence, encouraging employees to contribute to the brand's legacy while embracing modernity. The work environment is collaborative and dynamic, with a focus on delivering exceptional client experiences.
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