Gucci Public Relations Specialist

Seoul • South Korea

Friday, July 11, 2025

Gucci, a prestigious luxury fashion brand under the Kering conglomerate, is renowned for its innovative designs and exceptional quality. As part of Kering, Gucci benefits from a global network and resources, fostering a dynamic and inclusive work environment that values creativity and excellence.

1. Develop and execute comprehensive public relations strategies to enhance brand visibility and reputation.
2. Collaborate with cross-functional teams to ensure consistent brand messaging across all channels.
3. Cultivate and maintain strong relationships with media outlets, influencers, and key stakeholders.
4. Monitor media coverage and industry trends to identify opportunities for brand positioning.
5. Organize and manage press events, product launches, and promotional activities.
6. Prepare and distribute press releases, media kits, and other PR materials.

1. Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
2. Proven experience in public relations within the luxury fashion industry.
3. Strong understanding of digital marketing and social media platforms.

1. Excellent written and verbal communication skills.
2. Strong organizational and project management abilities.
3. Ability to work collaboratively in a fast-paced environment.
4. Proficiency in media monitoring and PR software tools.

A minimum of 3-5 years of experience in public relations, preferably within the luxury fashion sector.

Bachelor's degree in Public Relations, Communications, Marketing, or related field.

Competitive benefits package including health insurance, retirement plans, and employee discounts.

Gucci fosters a culture of innovation and creativity, encouraging employees to push boundaries and set trends. The work environment is inclusive and collaborative, with a strong emphasis on professional growth and development.