Groupe Les Échos-Le Parisien Strategic Planner

Paris • France

Friday, April 25, 2025

Pelham Media, established in 2000 in London and Paris by former journalists from The Economist, is a distinguished entity in the communication sector, continuously crafting and managing communication strategies for leading corporations, associations, and institutions. As part of the Les Echos – Le Parisien group under the LVMH umbrella since 2016, Pelham Media encompasses agencies such as WordAppeal, L’Éclaireur, Alto International, and KCO. With a revenue of 15 million euros in 2024 and a team of 70 professionals, the company is renowned for creating exceptional content through a blend of words, images, and events.

1. Conduct in-depth studies on industry sectors, cultural dynamics, and competitive positioning.
2. Monitor communication, digital, editorial content, and innovative format trends.
3. Identify national and international best practices, strong ideas, innovations, and impactful communications.
4. Develop visual and concise benchmarks to support strategic and creative thinking.
5. Prepare studies, benchmarks, and presentations for agency bids.
6. Assist clients in establishing their audience acquisition strategies.
7. Analyze social media trends and optimize traffic and conversion rates on editorial platforms.
8. Develop and implement the agency's communication strategy, including editorial line and digital content.
9. Enhance the agency's expertise, projects, and vision through various content formats.
10. Manage the agency's social media presence, track performance, and suggest optimization strategies.
11. Participate in organizing internal or external events such as trend breakfasts, conferences, and study presentations.

1. Bachelor's degree or higher in communication, marketing, economics, or a related field.
2. 3 to 5 years of experience in a similar role within an agency, media, or advertiser environment.
3. Proven experience with content strategy, social media, or communication challenges.

1. Excellent digital culture and affinity with editorial content and corporate issues.
2. Constant awareness of web, social media, and new trends.
3. Familiarity with social media management platforms like Sprinklr, Emplifi, Sprout Social, Brandwatch, Meltwater.
4. Strong analytical skills, synthesis ability, and critical perspective on trends.
5. Ability to defend ideas, create compelling presentations, and communicate confidently.
6. Curiosity, rigor, and creativity.
7. Fluency in French and English.

A minimum of 3 years in a similar strategic planning role within an agency, media, or advertiser setting.

Bachelor's degree or higher in communication, marketing, economics, or a related field.

Compensation to be determined based on experience, including a fixed salary and bonuses.

Employment in a dynamic and innovative agency environment with opportunities for professional growth and development.

Pelham Media fosters a culture of precision, creativity, and courage, encouraging the creation of impactful and distinctive content. The agency thrives on a collaborative environment where diverse nationalities contribute to a rich tapestry of ideas and innovations.