Groupe Les Échos-Le Parisien Retention and Loyalty Marketing Assistant

Paris • France

Thursday, April 3, 2025

The Groupe Les Echos – Le Parisien, a subsidiary of LVMH, is a leading media entity in France, reaching 25 million individuals monthly. With a workforce of 1,600, including 700 journalists, the group is renowned for its commitment to quality and innovation. It holds a dominant position across various markets, including economic press, general daily press, financial information, arts and culture, and event management. The group is dedicated to fostering a more responsible society through informed and engaged citizenship, emphasizing democracy, environmental protection, and social inclusion.

1. Assist in implementing automated email and push notification campaigns using Adobe and Batch tools, including targeting, creative development, and testing.
2. Support the development of one-time email campaigns, focusing on targeting, creative development, and testing.
3. Create creative briefs for internal studios and agencies.
4. Develop email templates using the Dartagnan tool.
5. Assist in managing CRM projects.
6. Conduct competitive analysis and provide recommendations.
7. Prepare reports and conduct A/B testing.

1. Currently pursuing a Bachelor's or Master's degree in Commerce, Marketing, or Management.

1. Autonomy and organizational skills.
2. Attention to detail and initiative.
3. Team spirit and dynamism.
4. Strong interpersonal skills.
5. Proficiency in digital communication and comfort with new technologies.
6. Proficiency in office software tools.

Entry-level position suitable for beginners.

Bachelor's degree or higher in Commerce, Marketing, or Management.

Opportunity to work within a leading media group with a strong commitment to innovation and societal responsibility.

The Groupe Les Echos – Le Parisien promotes a culture of diversity and inclusion, actively supporting the employment of individuals with disabilities and striving for a responsible society.