Groupe Les Échos-Le Parisien Assistant Product Manager

Paris • France

Wednesday, June 4, 2025

The Groupe Les Echos – Le Parisien, a media subsidiary of the LVMH Group, reaches 25 million French citizens monthly. With a workforce of 1,600 employees, including approximately 700 journalists, the group is renowned for its prestigious brand portfolio and commitment to quality and innovation. It holds a leading position in various markets, including economic press, general daily press, financial information, arts and culture, and event management. The group is also dedicated to responsible engagement, promoting democracy, environmental protection, and social inclusion.

1. Participate actively in subscriber acquisition and retention campaigns across digital, print, and telephone channels.
2. Create creative briefs for external agencies.
3. Manage email campaigns, including HTML templates, testing, and targeting.
4. Develop sales support tools for telemarketing providers.
5. Monitor and support telemarketing service providers.
6. Analyze campaign performance through quantitative reports.
7. Conduct competitive benchmarking on offers and press innovations.
8. Track key subscription indicators such as acquisition, retention, attrition, and conversion rates.
9. Manage the animation of the Wine Club Les Echos through email and display channels.

1. Higher education degree in Marketing or International Commerce (e.g., Business School, Management School, University).

1. Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
2. Strong organizational and proactive project coordination skills.
3. Analytical skills with a comfort in handling numerical data.
4. Excellent communication and interpersonal skills.

Entry-level position suitable for beginners.

Higher education degree in Marketing or International Commerce.

Opportunity to develop key skills in multi-channel product marketing and project management with significant autonomy.

The Groupe Les Echos – Le Parisien fosters a culture of quality and innovation, with a strong emphasis on responsible engagement and societal contribution. Employees are encouraged to be proactive and autonomous, contributing to a dynamic and collaborative work environment.