Fresh Social Media Creative
Fresh, a distinguished entity within the LVMH conglomerate, is renowned for its innovative approach to beauty and skincare. With a global presence, Fresh offers a comprehensive lifestyle line that includes skincare, lip care, body care, and fragrance. As part of LVMH, Fresh benefits from a rich heritage of luxury and excellence, providing employees with unparalleled opportunities for growth and development within a dynamic and inclusive environment.
- Lead the creation of original and engaging visual content across social media platforms, focusing on Instagram, in alignment with Fresh's brand storytelling and social strategy.
- Champion digital-native innovation by exploring and implementing cutting-edge formats to keep Fresh at the forefront of social media trends.
- Collaborate cross-functionally to synchronize Fresh’s social content creation with brand objectives, product priorities, and commercial activations.
- Elevate brand storytelling through compelling visual narratives and new content franchise approaches.
- Maintain visual brand aesthetics and contribute to creating a strong visual identity for Fresh on social media, ensuring consistency and consumer resonance.
- Oversee and execute all phases of social-first production, from pre-production planning to post-production, collaborating effectively with cross-functional partners.
- Develop and implement brand style guidelines and design toolkits for various social media formats to ensure brand cohesiveness.
- Stay informed on social media trends and competitive landscape to inform creative strategies and maintain Fresh's relevant and effective digital presence.
- Manage and optimize resources by researching and engaging with content creators, providing briefs and art direction for elevated creative.
- Minimum of 5 years of experience in content creation roles at agencies, studios, or in-house settings.
- Bachelor’s Degree preferred.
- Proficiency in photography, videography, and editing.
- Strong understanding of internet, pop, and visual culture.
- Impeccable taste and craft in visual communication.
- Excellent verbal communication skills and ability to articulate creative concepts.
- Proficient in Adobe Programs (Premiere, After Effects, Photoshop, Illustrator, InDesign).
- Knowledge of motion design is preferred.
- Ability to think strategically and implement new ideas from data and insights.
Minimum 5 years of experience in content creation roles at agencies, studios, or in-house settings.
Bachelor’s Degree preferred.
The salary range for this role is $90,000 - $130,000 USD.
Comprehensive benefits including health care, retirement plans with company match, paid time off, mental health support, fertility and family planning services, and exclusive discounts across LVMH brands.
Fresh fosters a warm, inspiring environment that encourages creativity and collaboration. The company values diversity and inclusivity, ensuring all employees feel welcomed, respected, and heard. As part of LVMH, Fresh offers a culture that embraces curiosity and innovation, providing a platform for professional growth and development.
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