Fresh Social Media Creative

Fresh, a distinguished brand within the LVMH conglomerate, is renowned for its innovative approach to skincare, lip care, body care, and fragrance. With its headquarters in New York, Fresh is committed to not only delivering exceptional products but also fostering an inspiring and inclusive workplace. As part of LVMH, Fresh benefits from the vast resources and network of one of the world's leading luxury goods companies, offering employees unparalleled opportunities for growth and development.

1. Lead the creation of original and engaging visual content across social media platforms, particularly Instagram, in alignment with Fresh's brand storytelling and social strategy.
2. Drive digital-native innovation by exploring and implementing cutting-edge formats to keep Fresh at the forefront of social media trends.
3. Collaborate cross-functionally to synchronize social content creation with brand objectives, product priorities, and commercial activations.
4. Enhance brand storytelling through compelling visual narratives and new content franchise approaches.
5. Maintain visual brand aesthetics and contribute to creating a strong visual identity for Fresh on social media.
6. Oversee and execute all phases of social-first production, from pre-production planning to post-production.
7. Develop and implement brand style guidelines and design toolkits for various social media formats.
8. Stay informed about social media trends and the competitive landscape to inform creative strategies.
9. Manage and optimize resources by engaging with content creators and providing art direction.

1. Minimum of 5 years of experience in content creation roles at agencies, studios, or in-house.
2. Bachelor’s Degree preferred.

1. Proficiency in photography, videography, and editing.
2. Strong understanding of internet, pop, and visual culture.
3. Excellent communication skills and ability to articulate creative concepts.
4. Expertise in Adobe Programs (Premiere, After Effects, Photoshop, Illustrator, InDesign).
5. Motion design knowledge is preferred.

Minimum 5 years of experience in content creation roles at agencies, studios, or in-house.

Bachelor’s Degree preferred.

The salary range for this role is $90,000 - $130,000 USD.

Comprehensive benefits include LVMH-sponsored training and workshops, mental health support, paid time off, fertility and family planning services, Fresh and LVMH discounts, health care, and retirement benefits.

Fresh is dedicated to creating a warm, inclusive environment that celebrates diversity and encourages employees to feel welcomed, valued, and heard. The company fosters a spirit of belonging and collaboration, recognizing that diversity strengthens the organization.