Fresh Senior Director of Visual Merchandising and Store Design

New York City • USA

Wednesday, January 21, 2026

Fresh, a distinguished member of the LVMH group, is a global leader in the beauty industry, renowned for its innovative skincare, lip care, body care, and fragrance products. Headquartered in New York City, Fresh is committed to creating an inspiring work environment that fosters creativity and professional growth. As part of the prestigious LVMH family, Fresh employees benefit from a wealth of resources and opportunities for development within a network of luxury brands.

1. Define and evolve global store design concepts, fixture systems, and visual standards across various retail environments.
2. Collaborate with external architects and design consultants to develop scalable retail concepts aligned with brand strategy.
3. Provide clear design frameworks, guidelines, and brand codes to regional and local teams.
4. Establish approval criteria and governance processes for floorplans and shop designs.
5. Define global visual merchandising strategies and launch frameworks in collaboration with the Creative team.
6. Translate campaign concepts into scalable global visual merchandising principles and directives.
7. Oversee the development of global visual merchandising guidelines and reference materials.
8. Ensure alignment between visual merchandising frameworks, brand storytelling, and commercial objectives.
9. Own global interior merchandising principles, including planogram logic and in-store storytelling.
10. Guide the development of launch collateral and in-store graphics standards.
11. Define global approaches and principles for theatre, hospitality, and experiential moments.
12. Establish global frameworks for pop-ups, special activations, and events.
13. Define global brand expression principles for Sephora and other external retail partners.
14. Partner with internal and external stakeholders to evolve visual presence within retailer constraints.
15. Define global standards for top-of-counter units and merchandising tools.
16. Lead and coordinate visual merchandising and store design workstreams for local and regional market launches.

1. 12-15+ years of experience in a related field.
2. Proven project management skills with the ability to lead multiple projects.
3. Strong leadership skills with the ability to motivate and focus teams.
4. Experience with branding initiatives and consumer marketing strategies.
5. Knowledge of department and industry standards.

1. Proficiency in Adobe Suite (InDesign, Photoshop).
2. Proficiency in Microsoft Suite (Word, Excel).
3. Analytical skills to evaluate successes and failures.
4. Creative and managerial agility.
5. Strategic thinking and accountability.
6. Excellent communication and collaboration skills.

Minimum of 10 years in a related field, with significant experience in visual merchandising and store design.

Bachelor's degree in a related field is preferred.

The salary range for this role is $190,000 - $250,000 USD.

Comprehensive benefits package including health care, retirement plans, paid time off, and exclusive LVMH perks and discounts. Opportunities for professional development and networking within the LVMH community.

Fresh is dedicated to fostering a culture of inclusivity and belonging, celebrating diversity, and encouraging a spirit of collaboration and curiosity. The company is committed to providing a supportive environment where employees feel valued and empowered to contribute to the brand's success.