Fresh CRM & E-Commerce Apprentice

Paris • France

Tuesday, April 15, 2025

Fresh, a distinguished brand within the LVMH portfolio, was established in the United States in 1991. Renowned for its fusion of ancient beauty rituals and modern science, Fresh offers premium skincare products. The brand has experienced significant success in the United States and Asia and is now expanding its presence in the European market. Fresh embodies a startup ethos within the luxury sector, providing a dynamic and nurturing environment for its team.

1. Assist in the development of the brand in the European market by collaborating with the e-Commerce Manager on newsletter management and the planning and execution of commercial activities via the fresh.com e-Commerce site.
2. Participate in the creation, planning, and dispatch of weekly newsletters, ensuring engaging content aligned with marketing strategy.
3. Utilize Adobe Campaign for the creation and distribution of newsletters tailored to client profiling and dedicated promotions on fresh.com and at Bon Marché Rive Gauche.
4. Analyze CRM performance using internal tools, Google Analytics, and Adobe Campaign, and compile e-commerce data to generate regular reports.
5. Monitor KPIs and recommend improvements based on results.
6. Collaborate closely with the e-Commerce Manager to design, plan, and implement commercial activities throughout the year.
7. Coordinate promotional campaigns, flash sales, and other online marketing initiatives.
8. Conduct competitive analysis to propose innovative commercial activities and monitor CRM and e-commerce trends and best practices.

1. Organized with strong writing skills and a team-oriented mindset.
2. Genuine interest in the beauty industry.
3. Attention to detail, proactive, creative, enthusiastic, and motivated.

1. Proficiency in Microsoft Office Suite and basic knowledge of Adobe Suite.
2. Basic understanding of Salesforce Commerce Cloud, Adobe Campaign, BeeFree, and Google Analytics.
3. Fluency in both English and French.

Beginner level experience is acceptable.

The position offers a hybrid working model, allowing for a blend of remote and in-office work.

Fresh offers a vibrant and supportive work environment, characterized by a small, ambitious team that values creativity and collaboration. As part of LVMH, Fresh provides unique insights into the luxury and beauty industries, fostering professional growth and innovation.