Francis Kurkdjian CRM Project Manager - Client Loyalty

Paris • France

Monday, April 7, 2025

Maison Francis Kurkdjian, established in 2009, is a distinguished name in the luxury fragrance industry, renowned for its unique collection of perfumes crafted with the utmost dedication to the traditions of French perfumery. As part of the LVMH group, the brand is committed to offering its employees stimulating missions that foster skill development and talent revelation. The company is a proud member of the Comité Colbert and is dedicated to creating an inclusive environment that values diversity and individuality.

1. Oversee the daily operations of the loyalty program, ensuring seamless coordination with internal teams such as Marketing, E-commerce, Retail, Customer Service, Finance, and LVMH Beauty IT.
2. Coordinate the activation of offers and rewards for program members in alignment with marketing plans and commercial highlights.
3. Serve as the primary contact for any inquiries or issues related to the loyalty program.
4. Optimize customer journeys to ensure a premium experience at every stage of the program, both online and offline.
5. Supervise all communications related to the program, including email campaigns and print materials, and measure their impact.
6. Organize and coordinate exclusive events or unique experiences for loyalty program members in collaboration with Marketing and Communication departments.
7. Analyze the program's performance using key KPIs such as conversion rates, member engagement, customer retention, and average basket growth.
8. Provide regular reports to management with recommendations for program adjustments.
9. Identify improvement areas to maximize program efficiency and meet the expectations of loyal customers.
10. Propose regular adjustments and improvements to meet market needs and expectations.
11. Conduct continuous research on loyalty and customer experience trends in the luxury and fragrance sectors.

1. Bachelor's degree in Business, Marketing, Digital, or equivalent.
2. Minimum of 3 years of experience in loyalty program management, CRM, or digital marketing, preferably in the luxury or beauty sector.
3. Proficiency in CRM tools, particularly Salesforce, and expertise in data analysis.
4. Strong analytical skills, customer service orientation, and performance-driven mindset.
5. Excellent project management and communication skills.
6. Creativity and innovation in enhancing customer experience.
7. Passion for the luxury and fragrance industry.
8. Autonomous, rigorous, and agile in facing challenges.
9. Bilingual in French and English, both spoken and written.

1. CRM management
2. Data analysis
3. Project management
4. Communication
5. Customer service
6. Innovation
7. Bilingual proficiency in French and English

Minimum of 3 years in loyalty program management, CRM, or digital marketing, ideally within the luxury or beauty sectors.

Bachelor's degree in Business, Marketing, Digital, or equivalent.

Inclusive work environment with opportunities for skill development and career advancement.

Maison Francis Kurkdjian fosters a culture of inclusivity and diversity, valuing each employee's unique talents and perspectives. The company is committed to creating a supportive environment where individuals can thrive and reach their full potential, in line with its dedication to luxury and excellence.