Fendi CRM & Clienteling Specialist

Rome • Italy

Tuesday, June 3, 2025

Fendi, a distinguished member of the LVMH Group, stands as a beacon of luxury and innovation in the fashion and leather goods sector. As part of LVMH, Fendi benefits from the conglomerate's global reach and commitment to excellence, offering employees a dynamic environment where creativity and craftsmanship are paramount.

1. Serve as the primary liaison for business stakeholders to gather and validate CRM and clienteling requirements.
2. Translate business needs into functional and technical specifications, use cases, and process flows.
3. Manage and configure CRM platform functionalities, specifically Salesforce Service & Marketing Cloud, in collaboration with developers.
4. Participate in system integration design, user acceptance testing, release cycles, and continuous improvement initiatives.
5. Support data mapping, workflow logic, and campaign automation setups within Marketing Cloud.
6. Define and maintain system documentation, training materials, and user manuals.
7. Analyze customer behavior, data flows, and usage patterns to identify functional improvements and business opportunities.
8. Collaborate with Data & Analytics teams to support segmentation, KPIs, and reporting for CRM campaigns.
9. Monitor adoption and performance of clienteling tools in store environments, providing feedback for enhancements.
10. Benchmark best practices and propose innovations based on industry trends.
11. Manage Level 1.5 / Level 2 support for CRM and clienteling applications, coordinating with internal support and external vendors.
12. Ensure timely resolution of incidents, service requests, and bugs.
13. Monitor application performance, data integrity, and user satisfaction KPIs.
14. Maintain documentation of support procedures and ensure knowledge transfer to business users.
15. Contribute to release management and post-deployment monitoring.

1. Bachelor’s or master’s degree in Information Technology, Engineering, Business Administration, or related fields.
2. 3–5 years of experience in IS&T CRM or clienteling projects, preferably in the fashion/luxury/retail sector.
3. Certified and in-depth knowledge of Salesforce Service Cloud and Marketing Cloud.
4. Strong experience with CRM workflows, campaign management, and lead/customer lifecycle processes.
5. Understanding of APIs, integrations, and omnichannel data models.
6. Fluent in English and Italian (spoken and written).

1. Analytical mindset with attention to detail and ability to simplify complexity.
2. Strong communication skills to bridge technical and business stakeholders.
3. Proactive attitude, autonomy, and ability to manage multiple priorities.
4. Passion for customer experience, retail innovation, and luxury brand values.

Minimum of 3 years in IS&T CRM or clienteling projects, with a preference for experience in the fashion, luxury, or retail sector.

Bachelor’s or master’s degree in Information Technology, Engineering, Business Administration, or related fields.

Fendi offers a hybrid working model, fostering a balance between professional and personal life, along with opportunities for career growth within the LVMH Group.

Fendi, under the LVMH umbrella, champions a culture of inclusivity and respect for individuality, fostering an environment where diverse talents are recognized and nurtured. The company is dedicated to innovation, luxury, and excellence, providing a workplace that values creativity and collaboration.