Coach Senior Manager, Web Analytics

New York • USA

Wednesday, April 2, 2025

Coach, a leading American luxury fashion brand renowned for its craftsmanship and innovative design, is part of the Tapestry, Inc. portfolio. Tapestry, Inc. is a global house of brands that also includes Kate Spade and Stuart Weitzman, committed to providing a dynamic and inclusive work environment where creativity and excellence thrive.

1. Lead the web analytics team to drive data-driven decision making.
2. Develop and implement comprehensive web analytics strategies.
3. Collaborate with cross-functional teams to enhance digital marketing efforts.
4. Analyze web data to provide actionable insights and recommendations.
5. Ensure data accuracy and integrity across all digital platforms.

1. Bachelor's degree in Marketing, Business, or a related field.
2. Proven experience in web analytics and digital marketing.
3. Strong leadership and team management skills.
4. Excellent analytical and problem-solving abilities.

1. Proficiency in web analytics tools such as Google Analytics and Adobe Analytics.
2. Strong understanding of digital marketing strategies.
3. Ability to interpret complex data sets and translate them into actionable insights.
4. Excellent communication and presentation skills.

A minimum of 5-7 years of experience in web analytics or digital marketing, with at least 3 years in a managerial role.

Bachelor's degree in Marketing, Business, or a related field.

Comprehensive benefits package including health insurance, retirement plans, and employee discounts.

Coach fosters a culture of innovation and collaboration, encouraging employees to push boundaries and explore new ideas. As part of Tapestry, Inc., the company values diversity and inclusion, providing a supportive environment for professional growth and development.