Coach Senior Manager, Media and Brand Marketing

Tokyo • Japan

Wednesday, October 1, 2025

Coach, a renowned American luxury fashion brand, is part of the Tapestry, Inc. family, a global house of brands that also includes Kate Spade and Stuart Weitzman. Known for its craftsmanship and innovative design, Coach offers a dynamic work environment where creativity and diversity are highly valued.

1. Develop and execute comprehensive media strategies to enhance brand visibility and engagement.
2. Collaborate with cross-functional teams to align brand marketing initiatives with overall business objectives.
3. Manage media budgets and optimize spending to maximize ROI.
4. Analyze market trends and consumer insights to inform strategic decisions.
5. Lead and mentor a team of marketing professionals to achieve departmental goals.

1. Proven track record in media and brand marketing within the luxury fashion industry.
2. Strong leadership and team management skills.
3. Excellent analytical and strategic thinking abilities.
4. Proficiency in media planning and digital marketing tools.

1. Strategic media planning
2. Brand management
3. Leadership
4. Analytical skills
5. Budget management

Minimum of 7 years in media and brand marketing, with at least 3 years in a managerial role within the luxury fashion sector.

Bachelor's degree in Marketing, Business Administration, or a related field.

Competitive benefits package including health insurance, retirement plans, and employee discounts.

Coach fosters an inclusive and innovative culture that encourages employees to express their creativity and contribute to the brand's legacy. The company values diversity and is committed to creating a supportive and collaborative work environment.