Coach Senior Manager, Influencer and Creator Marketing

Coach, a distinguished name in the luxury fashion industry, is renowned for its modern luxury accessories and lifestyle collections. As part of the Tapestry, Inc. family, Coach benefits from the innovative and collaborative environment fostered by its parent company, which is a global leader in the fashion and lifestyle sector. Coach is committed to fostering a diverse and inclusive workplace where creativity and innovation are at the forefront.

1. Develop and execute influencer and creator marketing strategies for retail and outlet channels across North America.
2. Collaborate with cross-functional teams to align marketing initiatives with brand objectives.
3. Identify and cultivate relationships with key influencers and creators to enhance brand visibility and engagement.
4. Analyze campaign performance and provide actionable insights to optimize future marketing efforts.
5. Manage budget allocations and ensure cost-effective marketing solutions.

1. Proven experience in influencer and creator marketing within the luxury fashion industry.
2. Strong understanding of the North American retail and outlet market dynamics.
3. Demonstrated ability to develop and execute successful marketing campaigns.

1. Excellent communication and interpersonal skills.
2. Proficiency in data analysis and interpretation.
3. Strong project management and organizational skills.
4. Ability to work collaboratively in a fast-paced environment.

A minimum of 5 years of experience in influencer and creator marketing, preferably within the luxury fashion sector.

Bachelor's degree in Marketing, Communications, or a related field.

Comprehensive benefits package including health insurance, retirement plans, and employee discounts on luxury products.

Coach fosters a culture of creativity and innovation, encouraging employees to bring their unique perspectives and ideas to the table. The company values diversity and inclusivity, creating a supportive environment where all team members can thrive and contribute to the brand's success.