Coach Senior Director of Owned Marketing

New York • USA

Wednesday, August 13, 2025

Coach, a leading American luxury fashion brand, is renowned for its exquisite craftsmanship and innovative designs. As part of the Tapestry, Inc. family, Coach benefits from the resources and global reach of a major fashion conglomerate, while maintaining its unique identity and commitment to quality. The brand is dedicated to fostering a dynamic and inclusive workplace that encourages creativity and professional growth.

1. Develop and execute comprehensive owned marketing strategies to enhance brand visibility and engagement.
2. Lead a team of marketing professionals, providing guidance and support to achieve departmental goals.
3. Collaborate with cross-functional teams to ensure alignment of marketing initiatives with overall brand objectives.
4. Analyze market trends and consumer insights to inform strategic decisions and optimize marketing campaigns.
5. Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.
6. Oversee the creation and implementation of innovative marketing content across various platforms.

1. Proven track record in senior marketing roles within the luxury fashion industry.
2. Strong leadership and team management skills.
3. Exceptional strategic thinking and analytical abilities.
4. In-depth understanding of market trends and consumer behavior in the luxury sector.
5. Excellent communication and interpersonal skills.

1. Strategic planning and execution
2. Team leadership
3. Market analysis
4. Budget management
5. Content creation

A minimum of 10 years of experience in marketing, with at least 5 years in a senior leadership position within the luxury fashion industry.

Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is preferred.

Comprehensive benefits package including health insurance, retirement plans, and employee discounts on luxury products.

Coach prides itself on a culture that values diversity, innovation, and collaboration. Employees are encouraged to bring their unique perspectives and ideas to the table, fostering an environment of creativity and mutual respect.