Coach Senior Director of Global Marketing, Digital Experience

New York • USA

Tuesday, June 17, 2025

Coach, a leading American luxury fashion brand, is renowned for its craftsmanship and innovative designs. As part of the Tapestry, Inc. portfolio, Coach benefits from the resources and global reach of a conglomerate that champions creativity and inclusivity. Tapestry, Inc. is a New York-based house of modern luxury lifestyle brands, including Kate Spade and Stuart Weitzman, which collectively aim to redefine affordable luxury for the 21st century.

1. Lead the strategic direction and execution of global digital marketing initiatives.
2. Oversee the development and implementation of digital marketing campaigns to enhance brand visibility and customer engagement.
3. Collaborate with cross-functional teams to integrate digital marketing strategies with overall brand objectives.
4. Analyze market trends and consumer insights to inform digital marketing strategies.
5. Manage and mentor a team of marketing professionals to achieve departmental goals.

1. Proven track record in global marketing leadership roles within the luxury fashion industry.
2. Extensive experience in digital marketing and brand management.
3. Strong analytical skills with the ability to interpret complex data and market trends.
4. Excellent leadership and team management capabilities.

1. Strategic thinking and planning
2. Digital marketing expertise
3. Leadership and team management
4. Analytical skills
5. Cross-functional collaboration

Minimum of 10 years in global marketing roles, with a focus on digital marketing within the luxury fashion sector.

Bachelor's degree in Marketing, Business Administration, or a related field. An advanced degree is preferred.

Comprehensive benefits package including health insurance, retirement plans, and employee discounts on luxury products.

Coach fosters a dynamic and inclusive workplace culture that encourages innovation and collaboration. As part of Tapestry, Inc., the company is committed to diversity and sustainability, creating an environment where employees can thrive and contribute to the brand's legacy of excellence.