Coach Associate Manager, Site Content

New York • USA

Thursday, February 27, 2025

Coach, a distinguished global fashion house established in New York in 1941, is renowned for its commitment to crafting enduring and beautiful products. As part of the Tapestry portfolio, Coach benefits from the innovative and inclusive ethos of a global house of brands. Tapestry is dedicated to pushing the boundaries of possibility and fostering an environment of equity, inclusion, and diversity.

1. Develop and implement the strategic content roadmap for the Retail eCommerce site.
2. Manage in-season content briefings to ensure alignment with business objectives.
3. Analyze and measure asset performance to drive financial and performance goals.
4. Collaborate with cross-functional teams to enhance digital content strategies.
5. Utilize eCommerce expertise to optimize site content and improve user engagement.

1. Proven experience in eCommerce content management.
2. Strong analytical skills to measure and interpret asset performance.
3. Ability to develop strategic content plans aligned with business goals.

1. Proficiency in digital content management systems.
2. Excellent communication and interpersonal skills.
3. Strong strategic planning and organizational abilities.

Minimum of 3-5 years in eCommerce or digital marketing, with a focus on content management.

Bachelor's degree in Marketing, Business, or a related field.

Base pay range of $80,000.00 to $90,000.00 annually.

Comprehensive benefits package including health, dental, and vision insurance, retirement savings plan, and employee discounts.

Coach fosters an inclusive and courageous workplace culture, inspired by the creativity and diversity of its New York roots. As part of the Tapestry family, the company is committed to innovation and inclusivity, providing a dynamic environment where employees are encouraged to be themselves and contribute to the brand's legacy.