Chanel Senior Marketing Executive

Taipei City • Taiwan

Monday, June 2, 2025

Chanel, a prestigious name in the luxury fashion industry, is renowned for its timeless elegance and innovative designs. As part of a global conglomerate, Chanel offers a dynamic and sophisticated work environment, fostering creativity and excellence in every aspect of its operations. The brand is committed to maintaining its legacy of luxury while continuously evolving to meet the demands of the modern market.

1. Plan, organize, and implement skincare marketing plans and promotions to achieve market share, growth, profitability, and brand image targets.
2. Assist the Product Manager in implementing launch plans and fine-tuning forecasts.
3. Analyze and consolidate launch results weekly to enhance future campaign planning and execution.
4. Coordinate with the Logistics Department to ensure inventory quality and manage stock turn and shelf-life of each SKU.
5. Allocate selling items, SPM, and samples by counters and support stock movement and replenishment for key campaigns.
6. Collaborate with local Communications, Training, and Sales teams to optimize campaign execution.
7. Brief the retail marketing team on campaign animation.
8. Update product assortment lists biannually and support beauty research data analysis.
9. Plan, organize, and implement annual skincare events, including hotel facials and VIP workshops.
10. Ensure timely delivery of planned merchandise to counters in collaboration with the logistics department.
11. Work with the visual display team to implement POS and operational visual merchandising.
12. Cooperate with the Inventory & Logistics Department to maintain optimal inventory levels.
13. Control budget expenses within planned levels.
14. Identify market trends and potential segments using palm data and external market intelligence.
15. Analyze store traffic, competitor information, and market niches to develop local marketing actions.
16. Develop and execute campaigns for skincare categories.
17. Maintain transparent and effective communication with stakeholders using matrix communication.

1. Proven experience in marketing, preferably within the luxury or skincare industry.
2. Strong analytical skills and ability to interpret data to drive marketing strategies.
3. Excellent organizational and project management skills.

1. Proficiency in marketing and forecasting techniques.
2. Ability to collaborate effectively with cross-functional teams.
3. Strong communication and interpersonal skills.
4. Proficiency in data analysis and market research.

A minimum of 3-5 years of experience in marketing, with a focus on skincare or luxury brands.

Bachelor's degree in Marketing, Business Administration, or a related field.

Chanel offers a comprehensive benefits package, including health insurance, retirement plans, and exclusive employee discounts.

Chanel fosters a culture of innovation and excellence, encouraging employees to push the boundaries of creativity while upholding the brand's legacy of luxury and sophistication. The work environment is collaborative, dynamic, and supportive, providing opportunities for professional growth and development.