Chanel Head of E-Business & Digital Communications

Toronto • Canada

Tuesday, April 8, 2025

Chanel, a prestigious name in luxury fashion, is renowned for its timeless elegance and innovative spirit. As part of the global luxury conglomerate, Chanel offers a dynamic and inclusive work environment that fosters creativity and professional growth. The brand is committed to maintaining its legacy of excellence while embracing modernity and innovation.

1. Oversee and manage all aspects of online business activities and digital communications for Fragrance & Beauty.
2. Lead E-Commerce and digital activations for E-Retail, collaborating with IT, Marketing, Digital Design, Operations, Logistics, Customer Care, and other digital expertise areas.
3. Develop and execute digital strategies while managing the E-business team and operations on Chanel.com.
4. Manage business and service aspects of Client Care within the Canadian market.
5. Develop growth strategies and identify areas for improvement to drive online sales.
6. Track sales performance and key metrics to enhance customer experience.
7. Evaluate promotional campaigns and make necessary adjustments to maximize effectiveness.
8. Collaborate with marketing, CRM, supply chain, and customer support for seamless integration.
9. Drive customer acquisition and retention through digital marketing channels.
10. Lead Paid Search strategy and oversee Organic search channel focusing on SEO projects.
11. Produce key presentations for stakeholder meetings across Media, Marketing, and regional teams.
12. Stay current with industry trends, technologies, and best practices in eCommerce.
13. Lead digital strategy and implementation for e-retail digital projects in Canada.
14. Manage conversations with senior external stakeholders at retail partner level.
15. Contribute to the management of CHANEL e-boutique across all retailer sites.
16. Develop and lead Client Care vision to deliver luxury client experience.
17. Oversee service delivery of the Client Care team and assess systems functionality.
18. Create and maintain training programs for the Client Care team.
19. Utilize Salesforce Service Console environment for continuous improvement in systems efficiency.

1. 8+ years of experience leading E-Commerce teams in business roles.
2. Strong knowledge of eCommerce platforms, technologies, and industry best practices.
3. Extensive experience working with Business and IT Stakeholders.
4. Established people management skills with experience in developing teams.
5. Proficiency in customer data analysis and business intelligence tools.
6. Bilingualism in French and English, both spoken and written.

1. Ability to work collaboratively and effectively with cross-functional teams.
2. Pro-active mindset with the ability to influence.
3. Strategic thinking with a strong understanding of day-to-day operations.
4. Deep understanding of Digital and Luxury online environment.
5. Exceptional organizational skills with the ability to meet deadlines.

8+ years of experience leading E-Commerce teams in E-Commerce business roles.

The role offers the opportunity to work with an energizing, ambitious, and agile team, providing a varied set of responsibilities that nourish partnerships and collaboration. It also offers the chance to deliver best-in-class client experiences.

Chanel is dedicated to creating an inclusive culture that nurtures personal growth and contributes to collective progress. The company values the uniqueness of each individual, enhancing the diversity, complementarity, and effectiveness of its teams.