Cartier Public Relations and Brand Content Assistant Manager

Seoul • South Korea

Thursday, May 8, 2025

Cartier, a distinguished name in the luxury sector, is renowned for its exquisite craftsmanship and timeless elegance. As part of the Richemont Group, Cartier offers a dynamic and innovative work environment that fosters creativity and excellence. The brand is committed to nurturing talent and providing opportunities for professional growth within the global luxury market.

1. Develop and implement PR strategies to enhance brand visibility and align with Cartier's ambitions.
2. Collaborate with headquarters and internal teams to ensure consistent messaging and campaign alignment.
3. Monitor and analyze PR KPIs, providing insights to refine strategies and improve performance.
4. Support the creation and execution of editorial and social content aligned with Cartier's storytelling objectives.
5. Manage the local content production calendar for timely delivery and alignment with media and e-commerce teams.
6. Foster relationships with media outlets, influencers, and industry leaders to enhance brand positioning.
7. Develop and execute press events, influencer partnerships, and creative collaborations.
8. Craft press releases, briefing materials, and messaging for product launches and brand initiatives.
9. Execute talent-related initiatives, ensuring alignment with brand image.
10. Analyze PR and content performance, delivering insights for strategy optimization.
11. Conduct competitive benchmarking to assess brand positioning and identify growth opportunities.
12. Prepare regular reports on PR results, content engagement, and talent endorsement impact.
13. Support budget management for PR activities, ensuring compliance with financial guidelines.

1. Bachelor’s or Master’s Degree in Communications, Marketing, or related field.
2. Minimum of 7 years of experience in PR, content creation, or brand communications.

1. Strong interpersonal and leadership skills.
2. Proficiency in storytelling and media engagement.
3. Ability to manage multiple projects in a fast-paced environment.
4. Proficiency in Excel, PowerPoint, and social listening tools; familiarity with Looker is a plus.
5. Fluency in English and Korean; knowledge of French is advantageous.

A minimum of 7 years in public relations, content creation, or brand communications is required.

Bachelor’s or Master’s Degree in Communications, Marketing, or related field.

Cartier offers a comprehensive benefits package, including opportunities for professional development and growth within the luxury sector.

Cartier fosters a culture of innovation and excellence, encouraging creativity and collaboration among its employees. The brand values diversity and inclusion, providing a supportive environment where talent can thrive.