Bvlgari Vice President of Commercial & Retail, China

Shanghai • China

Monday, July 21, 2025

Bulgari, a prestigious name in the luxury watches and jewelry sector, is part of the esteemed LVMH Group, renowned for its commitment to excellence and innovation. As an employer, Bulgari offers a dynamic environment where creativity and luxury converge, fostering a culture of growth and opportunity within the expansive network of LVMH brands.

1. Define and drive commercial business strategies including retail, franchisee, and wholesale operations in China.
2. Ensure implementation of sales operations and achievement of sales and cost efficiency objectives.
3. Guide business network development, including new store openings and retail perimeter evolution.
4. Collaborate with cross-functional teams such as Trade Marketing, Merchandising, FP&A, and HRBP to achieve business objectives.
5. Lead store expansion plans and evaluate potential locations for new stores.
6. Monitor expenses and propose cost efficiency measures for existing stores.
7. Analyze sales trends and propose actions to improve performance.
8. Coordinate in-store events with the Marketing team.
9. Ensure store operations align with company policies and guidelines.
10. Develop and implement commercial strategy guidelines for franchisee and wholesale channels.
11. Collaborate with the GC Comex team to coordinate trade marketing, finance, HR, and merchandising functions.
12. Grow and develop retail team talents.

1. Bachelor's degree.
2. Fluency in English and Chinese.
3. Extensive product knowledge of Bulgari or other luxury brands, with specific knowledge in jewelry and watches preferred.
4. Minimum 10 years of professional experience in relevant fields.

1. Strategic planning and sustainable growth development.
2. Leadership and team management.
3. Entrepreneurship and implementation of ideas.
4. Business awareness and data insights.
5. Exceptional communication skills in English and Chinese.
6. Strong business negotiation skills.
7. Sales and marketing insights.
8. Knowledge of point of sales and store/wholesale processes.
9. Understanding of incentive plans, contractual, and legal issues.
10. Market knowledge, including competitors and luxury business trends.

Minimum 10 years of professional experience in luxury retail or a related field, with a focus on strategic business development and team leadership.

Bachelor's degree required.

Bulgari provides a competitive benefits package, including opportunities for career growth within the LVMH Group, fostering a culture of luxury and innovation.

Bulgari's workplace culture is characterized by a commitment to luxury, creativity, and excellence. Employees are encouraged to innovate and excel, supported by the extensive resources and opportunities provided by the LVMH Group.