Bvlgari Vice President of Commercial and Retail, China

Shanghai • China

Monday, July 14, 2025

Bulgari, a prestigious name in the luxury sector, is renowned for its exquisite watches and jewelry. As part of the esteemed LVMH conglomerate, Bulgari offers a dynamic and innovative work environment that fosters creativity and excellence. The brand is committed to maintaining its legacy of luxury while pushing the boundaries of design and craftsmanship.

1. Define and drive commercial business strategies across retail, franchisee, wholesale, and travel retail sectors in China.
2. Ensure sales operations align with company guidelines and achieve sales and cost efficiency objectives.
3. Guide business network development, including new store openings, closures, and retail perimeter evolution.
4. Collaborate with trade marketing, merchandising, FP&A, and HRBP to achieve business objectives.
5. Coordinate with the Greater China Comex team to develop an agile organization.
6. Plan and lead store expansion, including location evaluation and P&L preparation.
7. Monitor existing store expenses and implement cost efficiency measures.
8. Define and monitor key sales indicators and ensure effective store operations.
9. Develop and implement sales promotion strategies to enhance store performance.
10. Manage franchisee and wholesale commercial strategies and ensure sales targets are met.
11. Foster team development and grow retail team talents.

1. Bachelor's degree required.
2. Fluency in English and Chinese is essential.
3. Extensive product knowledge of Bulgari or other luxury brands is advantageous.
4. Minimum of 10 years of professional experience in a relevant field.

1. Strategic planning and sustainable growth development.
2. Leadership and team management.
3. Entrepreneurial mindset with the ability to implement ideas.
4. Strong business negotiation skills.
5. Exceptional verbal and written communication skills.
6. Sales and marketing insights.
7. Knowledge of point of sales and store/wholesale processes.
8. Understanding of contractual and legal issues.
9. Market knowledge, including competitors and luxury business trends.

A minimum of 10 years of professional experience in luxury retail or a related field is required. Experience with Bulgari or other luxury brands, particularly in jewelry and watches, is highly desirable.

Bachelor's degree required.

Bulgari offers a comprehensive benefits package, including opportunities for career advancement within the LVMH group, professional development programs, and a collaborative work environment.

Bulgari's workplace culture is defined by a commitment to excellence, innovation, and the nurturing of talent. As part of the LVMH family, Bulgari employees are encouraged to push creative boundaries while maintaining the brand's legacy of luxury and craftsmanship.