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Bvlgari Marketing and Communications Senior Manager
Bulgari, a prestigious name in the luxury watches and jewellery sector, is renowned for its exquisite craftsmanship and timeless elegance. As part of the esteemed LVMH group, Bulgari benefits from a rich heritage and a global presence, offering unparalleled opportunities for career growth and professional development within the luxury industry.
- Develop and oversee a comprehensive marketing strategy aligned with global directives and local market needs.
- Define and maintain a strong brand identity across digital, print, and experiential touchpoints.
- Identify and capitalize on emerging market trends to ensure brand relevance and innovation.
- Conceptualize and execute integrated marketing campaigns, including product launches and brand awareness initiatives.
- Collaborate with creative agencies and internal teams to develop compelling marketing materials.
- Manage the marketing budget and measure ROI to optimize resource allocation.
- Build and maintain relationships with key celebrities, influencers, and media partners.
- Develop and execute strategic PR plans to enhance brand visibility.
- Lead digital marketing strategies, including social media, email marketing, and SEO/SEM.
- Plan and execute high-profile events such as fashion shows and VIP experiences.
- Lead and inspire a team of marketing and communications professionals.
- Allocate budgets strategically to align with local priorities and maximize efficacy.
- Minimum of 10 years of experience in a relevant role.
- Demonstrated success in managing 360-degree marketing and communications mandates.
- Strong understanding of the luxury market and consumer behavior.
- Exceptional leadership and management skills.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Experience in managing budgets and resources.
- Proficiency in digital marketing tools and analytics.
- Advanced skills in PowerPoint.
- A passion for luxury and a keen eye for detail.
Minimum of 10 years of experience in a relevant role, with demonstrated success in managing comprehensive marketing and communications mandates.
Competitive benefits package including health insurance, retirement plans, and exclusive employee discounts.
Bulgari fosters a culture of innovation, creativity, and excellence, where employees are encouraged to push boundaries and redefine luxury. The company values diversity and inclusion, offering a collaborative and dynamic work environment that nurtures talent and promotes professional growth.
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