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Bvlgari E-Commerce and Client Services Manager
Bulgari, a renowned name in the luxury sector, is part of the illustrious LVMH Group, which stands as a global leader in high-quality products. As an employer, Bulgari offers an environment that fosters creativity, innovation, and excellence, providing its employees with opportunities to thrive in the luxury fashion industry.
- Develop and implement a comprehensive 360° omnichannel strategy to integrate digital and in-person retail experiences.
- Align online and offline activations to ensure a seamless customer journey.
- Coordinate timely digital communication for key initiatives, including product launches and events.
- Collaborate with marketing, CRM, merchandising, and commercial teams for strategic alignment.
- Enhance the online customer journey to ensure a consistent user experience across digital platforms.
- Oversee website optimization and merchandising efforts.
- Engage with Google Reviews to maintain positive customer sentiment and manage digital tools like Google My Business.
- Lead the client services team, ensuring excellence in customer service and driving sales performance.
- Define and monitor sales targets and team KPIs, conducting performance appraisals and managing team development.
- Develop Omni-CRM activations and manage CRM budgets for the channel.
- Utilize data analysis to drive decision-making and optimize performance, analyzing engagement metrics and campaign results.
- Monitor KOL and celebrity partnerships for ROI insights.
- Develop data-driven communication strategies to enhance customer loyalty and personalize the client journey.
- Implement outbound CRM strategies through various channels and create personalized messaging flows.
- Collaborate with the marketing and media team to drive online conversion and brand awareness.
- Develop targeted digital campaigns, including upselling/cross-selling strategies and remarketing initiatives.
- Minimum of 5 years of experience in e-commerce, digital marketing, or client services.
- Proven track record in managing successful digital marketing campaigns and CRM strategies.
- Expertise in digital marketing tools and platforms, such as Google Analytics and CRM software.
- Knowledge of omnichannel retail strategies.
- Strong leadership and analytical skills.
- Proficiency in Spanish is required; Portuguese is a plus.
A minimum of 10 years of relevant experience is required.
Bulgari offers a dynamic work environment with opportunities for career growth and development, along with competitive benefits.
Bulgari's workplace culture is characterized by a commitment to excellence, innovation, and luxury. Employees are encouraged to bring their creativity and passion to the forefront, contributing to the brand's prestigious legacy.
